#304DB0#304DB0
#304DB0 is a mid, vivid blue. Relative luminance 0.091; OKLCH L 45.8% C 0.161 H 267.3°. Best body text is #FFFFFF at 7.46:1 contrast (WCAG AA passes).
Color values
| HEX | #304DB0 |
|---|---|
| RGB | rgb(48, 77, 176) |
| HSL | hsl(226, 57%, 44%) |
| HSV | hsv(226, 73%, 69%) |
| CMYK | cmyk(72.7%, 56.2%, 0%, 31%) |
| CIE-LAB | lab(36.12, 24.13, -55.96) |
| CIE-LCH | lch(36.12, 60.94, 293.32°) |
| OKLab | oklab(45.83% -0.0076 -0.1613) |
| OKLCH | oklch(45.83% 0.161 267.3) |
| XYZ | xyz(11.7066, 9.0695, 42.1995) |
| Luminance | 0.0907 (WCAG relative) |
| Temperature | cool |
| Family | blue |
Closest named colors
Sapphire
#0F52BA
ΔE00 3.43
Cobalt
#0047AB
ΔE00 3.44
Blue Blue
#2242C7
ΔE00 4.71
Cobalt (survey)
#1E488F
ΔE00 5.48
Sapphire (survey)
#2138AB
ΔE00 6.40
Dusk Blue
#26538D
ΔE00 6.41
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#304DB0 #B09330
analogous
#308DB0 #304DB0 #5330B0
triadic
#304DB0 #B0304D #4DB030
tetradic
#304DB0 #B0308D #B09330 #30B053
square
#304DB0 #B0308D #B09330 #30B053
split-complementary
#304DB0 #B05330 #8DB030
monochromatic
#162350 #233880 #304DB0 #4E6BCF #7E94DC
Accessibility & contrast
On white
7.46
#304DB0 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.81
#304DB0 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #304DB0
7.46:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##304DB0 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##304DB0 | 1.00 | 7.46 | 2.81 | 7.46 |
| #FFFFFF | 7.46 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.81 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.46 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#005BB3
Deuteranopia (green-blind)
#004FAE
Tritanopia (blue-blind)
#006577
Achromatopsia (no color)
#555555
Design tokens & code
CSS
--color: #304db0; /* rgb */ color: rgb(48, 77, 176); /* oklch */ color: oklch(45.8% 0.161 267.3);
Tailwind
colors: {
custom: {
50: '#7a7ec8',
500: '#304db0',
950: '#000000',
},
}SCSS
$custom: #304db0; $custom-light: #7a7ec8; $custom-dark: #000000;
JSON
{
"hex": "#304db0",
"rgb": {
"r": 48,
"g": 77,
"b": 176
},
"hsl": {
"h": 226.406,
"s": 57.143,
"l": 43.922
},
"oklch": {
"l": 0.45827,
"c": 0.16144,
"h": 267.3
},
"luminance": 0.09071
}Semantic roles & 50–950 ramp
primary
#304DB0
secondary
#C5B377
accent
#BE47E0
background
#F8F7FC
surface
#EFEEF8
border
#CAC9D1
text
#0A0913
muted
#7C7B82