#304D9C#304D9C
#304D9C is a dark, vivid blue. Relative luminance 0.083; OKLCH L 44.3% C 0.133 H 266.0°. Best body text is #FFFFFF at 7.87:1 contrast (WCAG AA passes).
Color values
| HEX | #304D9C |
|---|---|
| RGB | rgb(48, 77, 156) |
| HSL | hsl(224, 53%, 40%) |
| HSV | hsv(224, 69%, 61%) |
| CMYK | cmyk(69.2%, 50.6%, 0%, 38.8%) |
| CIE-LAB | lab(34.67, 16.61, -46.34) |
| CIE-LCH | lch(34.67, 49.23, 289.72°) |
| OKLab | oklab(44.28% -0.0094 -0.133) |
| OKLCH | oklch(44.28% 0.133 266) |
| XYZ | xyz(9.8715, 8.3355, 32.5347) |
| Luminance | 0.0834 (WCAG relative) |
| Temperature | cool |
| Family | blue |
Closest named colors
Cobalt (survey)
#1E488F
ΔE00 3.10
Cobalt
#0047AB
ΔE00 3.58
Dusk Blue
#26538D
ΔE00 4.41
Sapphire
#0F52BA
ΔE00 4.57
Denim Blue
#3B5B92
ΔE00 5.04
Darkish Blue
#014182
ΔE00 6.23
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#304D9C #9C7F30
analogous
#30839C #304D9C #49309C
triadic
#304D9C #9C304D #4D9C30
tetradic
#304D9C #9C3083 #9C7F30 #309C49
square
#304D9C #9C3083 #9C7F30 #309C49
split-complementary
#304D9C #9C4930 #839C30
monochromatic
#131F3E #22366D #304D9C #4467C5 #738DD4
Accessibility & contrast
On white
7.87
#304D9C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.67
#304D9C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #304D9C
7.87:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##304D9C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##304D9C | 1.00 | 7.87 | 2.67 | 7.87 |
| #FFFFFF | 7.87 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.67 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.87 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#20579F
Deuteranopia (green-blind)
#004D9A
Tritanopia (blue-blind)
#00606D
Achromatopsia (no color)
#525252
Design tokens & code
CSS
--color: #304d9c; /* rgb */ color: rgb(48, 77, 156); /* oklch */ color: oklch(44.3% 0.133 266.0);
Tailwind
colors: {
custom: {
50: '#757eba',
500: '#304d9c',
950: '#000000',
},
}SCSS
$custom: #304d9c; $custom-light: #757eba; $custom-dark: #000000;
JSON
{
"hex": "#304d9c",
"rgb": {
"r": 48,
"g": 77,
"b": 156
},
"hsl": {
"h": 223.889,
"s": 52.941,
"l": 40
},
"oklch": {
"l": 0.44275,
"c": 0.13329,
"h": 266
},
"luminance": 0.08336
}Semantic roles & 50–950 ramp
primary
#304D9C
secondary
#BCA66C
accent
#B54BDC
background
#F7F7FB
surface
#EEEEF6
border
#C9C9D0
text
#090912
muted
#7B7B81