#304CAC#304CAC
#304CAC is a mid, vivid blue. Relative luminance 0.088; OKLCH L 45.3% C 0.157 H 267.4°. Best body text is #FFFFFF at 7.62:1 contrast (WCAG AA passes).
Color values
| HEX | #304CAC |
|---|---|
| RGB | rgb(48, 76, 172) |
| HSL | hsl(226, 56%, 43%) |
| HSV | hsv(226, 72%, 67%) |
| CMYK | cmyk(72.1%, 55.8%, 0%, 32.5%) |
| CIE-LAB | lab(35.55, 23.29, -54.51) |
| CIE-LCH | lch(35.55, 59.28, 293.13°) |
| OKLab | oklab(45.3% -0.0071 -0.157) |
| OKLCH | oklch(45.3% 0.157 267.4) |
| XYZ | xyz(11.2472, 8.7747, 40.1227) |
| Luminance | 0.0878 (WCAG relative) |
| Temperature | cool |
| Family | blue |
Closest named colors
Cobalt
#0047AB
ΔE00 3.21
Sapphire
#0F52BA
ΔE00 3.75
Blue Blue
#2242C7
ΔE00 4.92
Cobalt (survey)
#1E488F
ΔE00 5.01
Sapphire (survey)
#2138AB
ΔE00 6.14
Dusk Blue
#26538D
ΔE00 6.21
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#304CAC #AC9030
analogous
#308AAC #304CAC #5230AC
triadic
#304CAC #AC304C #4CAC30
tetradic
#304CAC #AC308A #AC9030 #30AC52
square
#304CAC #AC308A #AC9030 #30AC52
split-complementary
#304CAC #AC5230 #8AAC30
monochromatic
#15224C #23377C #304CAC #4C69CD #7C91DA
Accessibility & contrast
On white
7.62
#304CAC on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.76
#304CAC on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #304CAC
7.62:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##304CAC | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##304CAC | 1.00 | 7.62 | 2.76 | 7.62 |
| #FFFFFF | 7.62 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.76 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.62 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#005AAF
Deuteranopia (green-blind)
#004EAA
Tritanopia (blue-blind)
#006374
Achromatopsia (no color)
#545454
Design tokens & code
CSS
--color: #304cac; /* rgb */ color: rgb(48, 76, 172); /* oklch */ color: oklch(45.3% 0.157 267.4);
Tailwind
colors: {
custom: {
50: '#797dc5',
500: '#304cac',
950: '#000000',
},
}SCSS
$custom: #304cac; $custom-light: #797dc5; $custom-dark: #000000;
JSON
{
"hex": "#304cac",
"rgb": {
"r": 48,
"g": 76,
"b": 172
},
"hsl": {
"h": 226.452,
"s": 56.364,
"l": 43.137
},
"oklch": {
"l": 0.45302,
"c": 0.15717,
"h": 267.4
},
"luminance": 0.08776
}Semantic roles & 50–950 ramp
primary
#304CAC
secondary
#C3B175
accent
#BD48E0
background
#F7F7FC
surface
#EEEEF8
border
#C9C9D1
text
#0A0913
muted
#7C7B82