#301F95#301F95

#301F95 is a dark, vivid blue. Relative luminance 0.038; OKLCH L 35.5% C 0.179 H 278.6°. Best body text is #FFFFFF at 11.96:1 contrast (WCAG AA passes).

Color values

HEX	#301F95
RGB	rgb(48, 31, 149)
HSL	hsl(249, 66%, 35%)
HSV	hsv(249, 79%, 58%)
CMYK	cmyk(67.8%, 79.2%, 0%, 41.6%)
CIE-LAB	lab(22.92, 43.12, -61.25)
CIE-LCH	lch(22.92, 74.91, 305.15°)
OKLab	oklab(35.46% 0.0268 -0.1769)
OKLCH	oklch(35.46% 0.179 278.6)
XYZ	xyz(7.1320, 3.7777, 28.7813)
Luminance	0.0378 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#301F95 #84951F

analogous

#1F4995 #301F95 #6B1F95

triadic

#301F95 #95301F #1F9530

tetradic

#301F95 #951F49 #84951F #1F956B

square

#301F95 #951F49 #84951F #1F956B

split-complementary

#301F95 #956B1F #49951F

monochromatic

#0F0A30 #201462 #301F95 #402AC8 #6753DB

Accessibility & contrast

On white

11.96

#301F95 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.76

#301F95 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #301F95

11.96:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##301F95	#FFFFFF	#000000	##FFFFFF
##301F95	1.00	11.96	1.76	11.96
#FFFFFF	11.96	1.00	21.00	1.00
#000000	1.76	21.00	1.00	21.00
##FFFFFF	11.96	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003B98

Deuteranopia (green-blind)

#003293

Tritanopia (blue-blind)

#004259

Achromatopsia (no color)

#373737

Design tokens & code

CSS

--color: #301f95;
/* rgb */ color: rgb(48, 31, 149);
/* oklch */ color: oklch(35.5% 0.179 278.6);

Tailwind

colors: {
  custom: {
    50: '#775eb5',
    500: '#301f95',
    950: '#000000',
  },
}

SCSS

$custom: #301f95;
$custom-light: #775eb5;
$custom-dark: #000000;

JSON

{
  "hex": "#301f95",
  "rgb": {
    "r": 48,
    "g": 31,
    "b": 149
  },
  "hsl": {
    "h": 248.644,
    "s": 65.556,
    "l": 35.294
  },
  "oklch": {
    "l": 0.35463,
    "c": 0.17892,
    "h": 278.6
  },
  "luminance": 0.03778
}

Semantic roles & 50–950 ramp

primary

#301F95

secondary

#AFBF51

accent

#E93FD0

background

#F7F5FB

surface

#EEE9F6

border

#C9C5D0

text

#0A0411

muted

#7C7980

Preview Lab

Preview with #301F95

Body copy rendered with the generated semantic roles for this colour.

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