#301F7F#301F7F

#301F7F is a dark, vivid violet. Relative luminance 0.031; OKLCH L 33.1% C 0.151 H 282.4°. Best body text is #FFFFFF at 12.90:1 contrast (WCAG AA passes).

Color values

HEX	#301F7F
RGB	rgb(48, 31, 127)
HSL	hsl(251, 61%, 31%)
HSV	hsv(251, 76%, 50%)
CMYK	cmyk(62.2%, 75.6%, 0%, 50.2%)
CIE-LAB	lab(20.60, 36.10, -51.32)
CIE-LCH	lch(20.60, 62.75, 305.12°)
OKLab	oklab(33.13% 0.0325 -0.1479)
OKLCH	oklch(33.13% 0.151 282.4)
XYZ	xyz(5.5385, 3.1403, 20.3888)
Luminance	0.0314 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#301F7F #6E7F1F

analogous

#1F3E7F #301F7F #601F7F

triadic

#301F7F #7F301F #1F7F30

tetradic

#301F7F #7F1F3E #6E7F1F #1F7F60

square

#301F7F #7F1F3E #6E7F1F #1F7F60

split-complementary

#301F7F #7F601F #3E7F1F

monochromatic

#0B071D #1D134E #301F7F #432BB0 #5F46D2

Accessibility & contrast

On white

12.90

#301F7F on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.63

#301F7F on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #301F7F

12.90:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##301F7F	#FFFFFF	#000000	##FFFFFF
##301F7F	1.00	12.90	1.63	12.90
#FFFFFF	12.90	1.00	21.00	1.00
#000000	1.63	21.00	1.00	21.00
##FFFFFF	12.90	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003582

Deuteranopia (green-blind)

#002E7D

Tritanopia (blue-blind)

#003A4D

Achromatopsia (no color)

#323232

Design tokens & code

CSS

--color: #301f7f;
/* rgb */ color: rgb(48, 31, 127);
/* oklch */ color: oklch(33.1% 0.151 282.4);

Tailwind

colors: {
  custom: {
    50: '#735da5',
    500: '#301f7f',
    950: '#000000',
  },
}

SCSS

$custom: #301f7f;
$custom-light: #735da5;
$custom-dark: #000000;

JSON

{
  "hex": "#301f7f",
  "rgb": {
    "r": 48,
    "g": 31,
    "b": 127
  },
  "hsl": {
    "h": 250.625,
    "s": 60.759,
    "l": 30.98
  },
  "oklch": {
    "l": 0.33131,
    "c": 0.15147,
    "h": 282.4
  },
  "luminance": 0.03141
}

Semantic roles & 50–950 ramp

primary

#301F7F

secondary

#9FB248

accent

#E444C8

background

#F7F5FA

surface

#EDE9F4

border

#C8C5CE

text

#09040F

muted

#7B797F

Preview Lab

Preview with #301F7F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →