#301F7A#301F7A

#301F7A is a dark, vivid violet. Relative luminance 0.030; OKLCH L 32.6% C 0.145 H 283.4°. Best body text is #FFFFFF at 13.10:1 contrast (WCAG AA passes).

Color values

HEX	#301F7A
RGB	rgb(48, 31, 122)
HSL	hsl(251, 59%, 30%)
HSV	hsv(251, 75%, 48%)
CMYK	cmyk(60.7%, 74.6%, 0%, 52.2%)
CIE-LAB	lab(20.10, 34.48, -48.97)
CIE-LCH	lch(20.10, 59.88, 305.15°)
OKLab	oklab(32.62% 0.0337 -0.141)
OKLCH	oklch(32.62% 0.145 283.4)
XYZ	xyz(5.2207, 3.0132, 18.7151)
Luminance	0.0301 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#301F7A #697A1F

analogous

#1F3B7A #301F7A #5E1F7A

triadic

#301F7A #7A301F #1F7A30

tetradic

#301F7A #7A1F3B #697A1F #1F7A5E

square

#301F7A #7A1F3B #697A1F #1F7A5E

split-complementary

#301F7A #7A5E1F #3B7A1F

monochromatic

#0A0618 #1D1349 #301F7A #432BAB #5E44CF

Accessibility & contrast

On white

13.10

#301F7A on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.60

#301F7A on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #301F7A

13.10:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##301F7A	#FFFFFF	#000000	##FFFFFF
##301F7A	1.00	13.10	1.60	13.10
#FFFFFF	13.10	1.00	21.00	1.00
#000000	1.60	21.00	1.00	21.00
##FFFFFF	13.10	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00337D

Deuteranopia (green-blind)

#002D78

Tritanopia (blue-blind)

#04384A

Achromatopsia (no color)

#313131

Design tokens & code

CSS

--color: #301f7a;
/* rgb */ color: rgb(48, 31, 122);
/* oklch */ color: oklch(32.6% 0.145 283.4);

Tailwind

colors: {
  custom: {
    50: '#725ca1',
    500: '#301f7a',
    950: '#000000',
  },
}

SCSS

$custom: #301f7a;
$custom-light: #725ca1;
$custom-dark: #000000;

JSON

{
  "hex": "#301f7a",
  "rgb": {
    "r": 48,
    "g": 31,
    "b": 122
  },
  "hsl": {
    "h": 251.209,
    "s": 59.477,
    "l": 30
  },
  "oklch": {
    "l": 0.32624,
    "c": 0.145,
    "h": 283.4
  },
  "luminance": 0.03013
}

Semantic roles & 50–950 ramp

primary

#301F7A

secondary

#9AAD47

accent

#E345C5

background

#F7F5FA

surface

#EDE9F3

border

#C8C5CD

text

#09040F

muted

#7B797F

Preview Lab

Preview with #301F7A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →