#301F44#301F44

#301F44 is a dark, moderate violet. Relative luminance 0.020; OKLCH L 28.0% C 0.068 H 303.5°. Best body text is #FFFFFF at 14.94:1 contrast (WCAG AA passes).

Color values

HEX	#301F44
RGB	rgb(48, 31, 68)
HSL	hsl(268, 37%, 19%)
HSV	hsv(268, 54%, 27%)
CMYK	cmyk(29.4%, 54.4%, 0%, 73.3%)
CIE-LAB	lab(15.62, 17.24, -20.36)
CIE-LCH	lch(15.62, 26.67, 310.26°)
OKLab	oklab(27.97% 0.0378 -0.0571)
OKLCH	oklch(27.97% 0.068 303.5)
XYZ	xyz(2.7521, 2.0257, 5.7137)
Luminance	0.0203 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#301F44 #33441F

analogous

#1F2144 #301F44 #431F44

triadic

#301F44 #44301F #1F4430

tetradic

#301F44 #441F21 #33441F #1F4443

square

#301F44 #441F21 #33441F #1F4443

split-complementary

#301F44 #44431F #21441F

monochromatic

#0F0A15 #120C1A #301F44 #4E326E #6B4598

Accessibility & contrast

On white

14.94

#301F44 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.41

#301F44 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #301F44

14.94:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##301F44	#FFFFFF	#000000	##FFFFFF
##301F44	1.00	14.94	1.41	14.94
#FFFFFF	14.94	1.00	21.00	1.00
#000000	1.41	21.00	1.00	21.00
##FFFFFF	14.94	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#142745

Deuteranopia (green-blind)

#192743

Tritanopia (blue-blind)

#2D262E

Achromatopsia (no color)

#272727

Design tokens & code

CSS

--color: #301f44;
/* rgb */ color: rgb(48, 31, 68);
/* oklch */ color: oklch(28.0% 0.068 303.5);

Tailwind

colors: {
  custom: {
    50: '#695b78',
    500: '#301f44',
    950: '#000000',
  },
}

SCSS

$custom: #301f44;
$custom-light: #695b78;
$custom-dark: #000000;

JSON

{
  "hex": "#301f44",
  "rgb": {
    "r": 48,
    "g": 31,
    "b": 68
  },
  "hsl": {
    "h": 267.568,
    "s": 37.374,
    "l": 19.412
  },
  "oklch": {
    "l": 0.27969,
    "c": 0.06844,
    "h": 303.5
  },
  "luminance": 0.02026
}

Semantic roles & 50–950 ramp

primary

#301F44

secondary

#617846

accent

#CD5A99

background

#F6F5F7

surface

#EBE9ED

border

#C6C5C8

text

#060409

muted

#7A797B

Preview Lab

Preview with #301F44

Body copy rendered with the generated semantic roles for this colour.

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