#301E96#301E96

#301E96 is a dark, vivid blue. Relative luminance 0.038; OKLCH L 35.4% C 0.181 H 278.6°. Best body text is #FFFFFF at 11.99:1 contrast (WCAG AA passes).

Color values

HEX	#301E96
RGB	rgb(48, 30, 150)
HSL	hsl(249, 67%, 35%)
HSV	hsv(249, 80%, 59%)
CMYK	cmyk(68%, 80%, 0%, 41.2%)
CIE-LAB	lab(22.86, 43.95, -61.97)
CIE-LCH	lch(22.86, 75.97, 305.34°)
OKLab	oklab(35.45% 0.0271 -0.179)
OKLCH	oklch(35.45% 0.181 278.6)
XYZ	xyz(7.1864, 3.7583, 29.1950)
Luminance	0.0376 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#301E96 #84961E

analogous

#1E4896 #301E96 #6C1E96

triadic

#301E96 #96301E #1E9630

tetradic

#301E96 #961E48 #84961E #1E966C

square

#301E96 #961E48 #84961E #1E966C

split-complementary

#301E96 #966C1E #48961E

monochromatic

#0F0A30 #201463 #301E96 #4028C9 #6752DC

Accessibility & contrast

On white

11.99

#301E96 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.75

#301E96 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #301E96

11.99:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##301E96	#FFFFFF	#000000	##FFFFFF
##301E96	1.00	11.99	1.75	11.99
#FFFFFF	11.99	1.00	21.00	1.00
#000000	1.75	21.00	1.00	21.00
##FFFFFF	11.99	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003B99

Deuteranopia (green-blind)

#003294

Tritanopia (blue-blind)

#00425A

Achromatopsia (no color)

#373737

Design tokens & code

CSS

--color: #301e96;
/* rgb */ color: rgb(48, 30, 150);
/* oklch */ color: oklch(35.4% 0.181 278.6);

Tailwind

colors: {
  custom: {
    50: '#785db6',
    500: '#301e96',
    950: '#000000',
  },
}

SCSS

$custom: #301e96;
$custom-light: #785db6;
$custom-dark: #000000;

JSON

{
  "hex": "#301e96",
  "rgb": {
    "r": 48,
    "g": 30,
    "b": 150
  },
  "hsl": {
    "h": 249,
    "s": 66.667,
    "l": 35.294
  },
  "oklch": {
    "l": 0.35449,
    "c": 0.18104,
    "h": 278.6
  },
  "luminance": 0.03759
}

Semantic roles & 50–950 ramp

primary

#301E96

secondary

#AFBF50

accent

#EA3ED0

background

#F7F5FB

surface

#EEE9F6

border

#C9C5D0

text

#0A0411

muted

#7C7980

Preview Lab

Preview with #301E96

Body copy rendered with the generated semantic roles for this colour.

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