#301D85#301D85
#301D85 is a dark, vivid violet. Relative luminance 0.032; OKLCH L 33.5% C 0.161 H 281.6°. Best body text is #FFFFFF at 12.80:1 contrast (WCAG AA passes).
Color values
| HEX | #301D85 |
|---|---|
| RGB | rgb(48, 29, 133) |
| HSL | hsl(251, 64%, 32%) |
| HSV | hsv(251, 78%, 52%) |
| CMYK | cmyk(63.9%, 78.2%, 0%, 47.8%) |
| CIE-LAB | lab(20.83, 39.13, -54.73) |
| CIE-LCH | lch(20.83, 67.28, 305.56°) |
| OKLab | oklab(33.48% 0.0324 -0.1579) |
| OKLCH | oklch(33.48% 0.161 281.6) |
| XYZ | xyz(5.8906, 3.2001, 22.4930) |
| Luminance | 0.0320 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Royal
#0C1793
ΔE00 3.71
Midnight Blue
#191970
ΔE00 4.28
Indigo (survey)
#380282
ΔE00 4.39
Darkblue
#00008B
ΔE00 5.70
Cobalt Blue
#030AA7
ΔE00 5.90
Navy
#000080
ΔE00 6.03
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#301D85 #72851D
analogous
#1D3E85 #301D85 #641D85
triadic
#301D85 #85301D #1D8530
tetradic
#301D85 #851D3E #72851D #1D8564
square
#301D85 #851D3E #72851D #1D8564
split-complementary
#301D85 #85641D #3E851D
monochromatic
#0C0721 #1E1253 #301D85 #4228B7 #6046D7
Accessibility & contrast
On white
12.80
#301D85 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.64
#301D85 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #301D85
12.80:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##301D85 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##301D85 | 1.00 | 12.80 | 1.64 | 12.80 |
| #FFFFFF | 12.80 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.64 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 12.80 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#003688
Deuteranopia (green-blind)
#002E83
Tritanopia (blue-blind)
#003B50
Achromatopsia (no color)
#323232
Design tokens & code
CSS
--color: #301d85; /* rgb */ color: rgb(48, 29, 133); /* oklch */ color: oklch(33.5% 0.161 281.6);
Tailwind
colors: {
custom: {
50: '#745caa',
500: '#301d85',
950: '#000000',
},
}SCSS
$custom: #301d85; $custom-light: #745caa; $custom-dark: #000000;
JSON
{
"hex": "#301d85",
"rgb": {
"r": 48,
"g": 29,
"b": 133
},
"hsl": {
"h": 250.962,
"s": 64.198,
"l": 31.765
},
"oklch": {
"l": 0.33481,
"c": 0.16118,
"h": 281.6
},
"luminance": 0.03201
}Semantic roles & 50–950 ramp
primary
#301D85
secondary
#A3B846
accent
#E741C9
background
#F7F5FA
surface
#EEE9F4
border
#C9C5CE
text
#090410
muted
#7B797F