#301D7D#301D7D

#301D7D is a dark, vivid violet. Relative luminance 0.030; OKLCH L 32.6% C 0.151 H 283.2°. Best body text is #FFFFFF at 13.14:1 contrast (WCAG AA passes).

Color values

HEX	#301D7D
RGB	rgb(48, 29, 125)
HSL	hsl(252, 62%, 30%)
HSV	hsv(252, 77%, 49%)
CMYK	cmyk(61.6%, 76.8%, 0%, 51%)
CIE-LAB	lab(19.99, 36.58, -51.05)
CIE-LCH	lch(19.99, 62.80, 305.63°)
OKLab	oklab(32.64% 0.0346 -0.1471)
OKLCH	oklch(32.64% 0.151 283.2)
XYZ	xyz(5.3588, 2.9874, 19.6923)
Luminance	0.0299 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#301D7D #6A7D1D

analogous

#1D3A7D #301D7D #601D7D

triadic

#301D7D #7D301D #1D7D30

tetradic

#301D7D #7D1D3A #6A7D1D #1D7D60

square

#301D7D #7D1D3A #6A7D1D #1D7D60

split-complementary

#301D7D #7D601D #3A7D1D

monochromatic

#0A061A #1D114B #301D7D #4329AF #5E41D3

Accessibility & contrast

On white

13.14

#301D7D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.60

#301D7D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #301D7D

13.14:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##301D7D	#FFFFFF	#000000	##FFFFFF
##301D7D	1.00	13.14	1.60	13.14
#FFFFFF	13.14	1.00	21.00	1.00
#000000	1.60	21.00	1.00	21.00
##FFFFFF	13.14	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003380

Deuteranopia (green-blind)

#002D7B

Tritanopia (blue-blind)

#00384B

Achromatopsia (no color)

#303030

Design tokens & code

CSS

--color: #301d7d;
/* rgb */ color: rgb(48, 29, 125);
/* oklch */ color: oklch(32.6% 0.151 283.2);

Tailwind

colors: {
  custom: {
    50: '#735ba4',
    500: '#301d7d',
    950: '#000000',
  },
}

SCSS

$custom: #301d7d;
$custom-light: #735ba4;
$custom-dark: #000000;

JSON

{
  "hex": "#301d7d",
  "rgb": {
    "r": 48,
    "g": 29,
    "b": 125
  },
  "hsl": {
    "h": 251.875,
    "s": 62.338,
    "l": 30.196
  },
  "oklch": {
    "l": 0.32643,
    "c": 0.15111,
    "h": 283.2
  },
  "luminance": 0.02988
}

Semantic roles & 50–950 ramp

primary

#301D7D

secondary

#9BB145

accent

#E542C5

background

#F7F5FA

surface

#EDE9F4

border

#C8C5CE

text

#09040F

muted

#7B797F

Preview Lab

Preview with #301D7D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →