#301C91#301C91

#301C91 is a dark, vivid violet. Relative luminance 0.035; OKLCH L 34.7% C 0.177 H 279.6°. Best body text is #FFFFFF at 12.35:1 contrast (WCAG AA passes).

Color values

HEX	#301C91
RGB	rgb(48, 28, 145)
HSL	hsl(250, 68%, 34%)
HSV	hsv(250, 81%, 57%)
CMYK	cmyk(66.9%, 80.7%, 0%, 43.1%)
CIE-LAB	lab(21.95, 43.40, -60.37)
CIE-LCH	lch(21.95, 74.35, 305.71°)
OKLab	oklab(34.66% 0.0296 -0.1743)
OKLCH	oklch(34.66% 0.177 279.6)
XYZ	xyz(6.7434, 3.5027, 27.1033)
Luminance	0.0350 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#301C91 #7D911C

analogous

#1C4391 #301C91 #6B1C91

triadic

#301C91 #91301C #1C9130

tetradic

#301C91 #911C43 #7D911C #1C916B

square

#301C91 #911C43 #7D911C #1C916B

split-complementary

#301C91 #916B1C #43911C

monochromatic

#0E082A #1F125E #301C91 #4126C4 #644BDC

Accessibility & contrast

On white

12.35

#301C91 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.70

#301C91 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #301C91

12.35:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##301C91	#FFFFFF	#000000	##FFFFFF
##301C91	1.00	12.35	1.70	12.35
#FFFFFF	12.35	1.00	21.00	1.00
#000000	1.70	21.00	1.00	21.00
##FFFFFF	12.35	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003994

Deuteranopia (green-blind)

#00308F

Tritanopia (blue-blind)

#003F57

Achromatopsia (no color)

#353535

Design tokens & code

CSS

--color: #301c91;
/* rgb */ color: rgb(48, 28, 145);
/* oklch */ color: oklch(34.7% 0.177 279.6);

Tailwind

colors: {
  custom: {
    50: '#775cb2',
    500: '#301c91',
    950: '#000000',
  },
}

SCSS

$custom: #301c91;
$custom-light: #775cb2;
$custom-dark: #000000;

JSON

{
  "hex": "#301c91",
  "rgb": {
    "r": 48,
    "g": 28,
    "b": 145
  },
  "hsl": {
    "h": 250.256,
    "s": 67.63,
    "l": 33.922
  },
  "oklch": {
    "l": 0.34657,
    "c": 0.17681,
    "h": 279.6
  },
  "luminance": 0.03503
}

Semantic roles & 50–950 ramp

primary

#301C91

secondary

#ABBE4A

accent

#EB3DCD

background

#F7F5FB

surface

#EEE9F6

border

#C9C5D0

text

#0A0411

muted

#7C7980

Preview Lab

Preview with #301C91

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →