#301C7D#301C7D

#301C7D is a dark, vivid violet. Relative luminance 0.029; OKLCH L 32.5% C 0.152 H 283.4°. Best body text is #FFFFFF at 13.22:1 contrast (WCAG AA passes).

Color values

HEX	#301C7D
RGB	rgb(48, 28, 125)
HSL	hsl(252, 63%, 30%)
HSV	hsv(252, 78%, 49%)
CMYK	cmyk(61.6%, 77.6%, 0%, 51%)
CIE-LAB	lab(19.80, 37.13, -51.37)
CIE-LCH	lch(19.80, 63.38, 305.86°)
OKLab	oklab(32.51% 0.0353 -0.148)
OKLCH	oklch(32.51% 0.152 283.4)
XYZ	xyz(5.3347, 2.9392, 19.6843)
Luminance	0.0294 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#301C7D #697D1C

analogous

#1C397D #301C7D #601C7D

triadic

#301C7D #7D301C #1C7D30

tetradic

#301C7D #7D1C39 #697D1C #1C7D60

square

#301C7D #7D1C39 #697D1C #1C7D60

split-complementary

#301C7D #7D601C #397D1C

monochromatic

#0A0619 #1D114B #301C7D #4327AF #5E3FD4

Accessibility & contrast

On white

13.22

#301C7D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.59

#301C7D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #301C7D

13.22:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##301C7D	#FFFFFF	#000000	##FFFFFF
##301C7D	1.00	13.22	1.59	13.22
#FFFFFF	13.22	1.00	21.00	1.00
#000000	1.59	21.00	1.00	21.00
##FFFFFF	13.22	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003380

Deuteranopia (green-blind)

#002D7B

Tritanopia (blue-blind)

#00374B

Achromatopsia (no color)

#303030

Design tokens & code

CSS

--color: #301c7d;
/* rgb */ color: rgb(48, 28, 125);
/* oklch */ color: oklch(32.5% 0.152 283.4);

Tailwind

colors: {
  custom: {
    50: '#735ba4',
    500: '#301c7d',
    950: '#000000',
  },
}

SCSS

$custom: #301c7d;
$custom-light: #735ba4;
$custom-dark: #000000;

JSON

{
  "hex": "#301c7d",
  "rgb": {
    "r": 48,
    "g": 28,
    "b": 125
  },
  "hsl": {
    "h": 252.371,
    "s": 63.399,
    "l": 30
  },
  "oklch": {
    "l": 0.32505,
    "c": 0.15219,
    "h": 283.4
  },
  "luminance": 0.0294
}

Semantic roles & 50–950 ramp

primary

#301C7D

secondary

#9AB144

accent

#E641C4

background

#F7F5FA

surface

#EDE9F4

border

#C8C5CE

text

#09040F

muted

#7B797F

Preview Lab

Preview with #301C7D

Body copy rendered with the generated semantic roles for this colour.

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