#301C72#301C72

#301C72 is a dark, vivid violet. Relative luminance 0.027; OKLCH L 31.4% C 0.138 H 286.0°. Best body text is #FFFFFF at 13.68:1 contrast (WCAG AA passes).

Color values

HEX	#301C72
RGB	rgb(48, 28, 114)
HSL	hsl(254, 61%, 28%)
HSV	hsv(254, 75%, 45%)
CMYK	cmyk(57.9%, 75.4%, 0%, 55.3%)
CIE-LAB	lab(18.69, 33.63, -46.14)
CIE-LCH	lch(18.69, 57.10, 306.08°)
OKLab	oklab(31.38% 0.0381 -0.1328)
OKLCH	oklch(31.38% 0.138 286)
XYZ	xyz(4.6705, 2.6735, 16.1863)
Luminance	0.0267 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#301C72 #5E721C

analogous

#1C3372 #301C72 #5B1C72

triadic

#301C72 #72301C #1C7230

tetradic

#301C72 #721C33 #5E721C #1C725B

square

#301C72 #721C33 #5E721C #1C725B

split-complementary

#301C72 #725B1C #33721C

monochromatic

#0A0619 #1B1041 #301C72 #4528A3 #5C3ACF

Accessibility & contrast

On white

13.68

#301C72 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.53

#301C72 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #301C72

13.68:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##301C72	#FFFFFF	#000000	##FFFFFF
##301C72	1.00	13.68	1.53	13.68
#FFFFFF	13.68	1.00	21.00	1.00
#000000	1.53	21.00	1.00	21.00
##FFFFFF	13.68	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003075

Deuteranopia (green-blind)

#002B70

Tritanopia (blue-blind)

#123345

Achromatopsia (no color)

#2D2D2D

Design tokens & code

CSS

--color: #301c72;
/* rgb */ color: rgb(48, 28, 114);
/* oklch */ color: oklch(31.4% 0.138 286.0);

Tailwind

colors: {
  custom: {
    50: '#705a9b',
    500: '#301c72',
    950: '#000000',
  },
}

SCSS

$custom: #301c72;
$custom-light: #705a9b;
$custom-dark: #000000;

JSON

{
  "hex": "#301c72",
  "rgb": {
    "r": 48,
    "g": 28,
    "b": 114
  },
  "hsl": {
    "h": 253.953,
    "s": 60.563,
    "l": 27.843
  },
  "oklch": {
    "l": 0.31381,
    "c": 0.13811,
    "h": 286
  },
  "luminance": 0.02674
}

Semantic roles & 50–950 ramp

primary

#301C72

secondary

#8FA643

accent

#E444BF

background

#F7F5F9

surface

#EDE9F2

border

#C8C5CC

text

#08040E

muted

#7B797E

Preview Lab

Preview with #301C72

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →