#301C71#301C71

#301C71 is a dark, vivid violet. Relative luminance 0.027; OKLCH L 31.3% C 0.137 H 286.3°. Best body text is #FFFFFF at 13.72:1 contrast (WCAG AA passes).

Color values

HEX	#301C71
RGB	rgb(48, 28, 113)
HSL	hsl(254, 60%, 28%)
HSV	hsv(254, 75%, 44%)
CMYK	cmyk(57.5%, 75.2%, 0%, 55.7%)
CIE-LAB	lab(18.59, 33.31, -45.66)
CIE-LCH	lch(18.59, 56.52, 306.11°)
OKLab	oklab(31.28% 0.0383 -0.1313)
OKLCH	oklch(31.28% 0.137 286.3)
XYZ	xyz(4.6139, 2.6509, 15.8881)
Luminance	0.0265 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#301C71 #5D711C

analogous

#1C3271 #301C71 #5B1C71

triadic

#301C71 #71301C #1C7130

tetradic

#301C71 #711C32 #5D711C #1C715B

square

#301C71 #711C32 #5D711C #1C715B

split-complementary

#301C71 #715B1C #32711C

monochromatic

#0A0619 #1B1040 #301C71 #4528A2 #5C39CE

Accessibility & contrast

On white

13.72

#301C71 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.53

#301C71 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #301C71

13.72:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##301C71	#FFFFFF	#000000	##FFFFFF
##301C71	1.00	13.72	1.53	13.72
#FFFFFF	13.72	1.00	21.00	1.00
#000000	1.53	21.00	1.00	21.00
##FFFFFF	13.72	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#002F74

Deuteranopia (green-blind)

#002B6F

Tritanopia (blue-blind)

#133344

Achromatopsia (no color)

#2D2D2D

Design tokens & code

CSS

--color: #301c71;
/* rgb */ color: rgb(48, 28, 113);
/* oklch */ color: oklch(31.3% 0.137 286.3);

Tailwind

colors: {
  custom: {
    50: '#705a9b',
    500: '#301c71',
    950: '#000000',
  },
}

SCSS

$custom: #301c71;
$custom-light: #705a9b;
$custom-dark: #000000;

JSON

{
  "hex": "#301c71",
  "rgb": {
    "r": 48,
    "g": 28,
    "b": 113
  },
  "hsl": {
    "h": 254.118,
    "s": 60.284,
    "l": 27.647
  },
  "oklch": {
    "l": 0.31281,
    "c": 0.13682,
    "h": 286.3
  },
  "luminance": 0.02651
}

Semantic roles & 50–950 ramp

primary

#301C71

secondary

#8EA643

accent

#E344BE

background

#F7F5F9

surface

#EDE9F2

border

#C8C5CC

text

#08040E

muted

#7B797E

Preview Lab

Preview with #301C71

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →