#301B95#301B95

#301B95 is a dark, vivid violet. Relative luminance 0.036; OKLCH L 35.0% C 0.182 H 279.1°. Best body text is #FFFFFF at 12.23:1 contrast (WCAG AA passes).

Color values

HEX	#301B95
RGB	rgb(48, 27, 149)
HSL	hsl(250, 69%, 35%)
HSV	hsv(250, 82%, 58%)
CMYK	cmyk(67.8%, 81.9%, 0%, 41.6%)
CIE-LAB	lab(22.24, 45.11, -62.38)
CIE-LCH	lch(22.24, 76.98, 305.87°)
OKLab	oklab(34.99% 0.0289 -0.1801)
OKLCH	oklch(34.99% 0.182 279.1)
XYZ	xyz(7.0339, 3.5816, 28.7486)
Luminance	0.0358 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#301B95 #80951B

analogous

#1B4395 #301B95 #6D1B95

triadic

#301B95 #95301B #1B9530

tetradic

#301B95 #951B43 #80951B #1B956D

square

#301B95 #951B43 #80951B #1B956D

split-complementary

#301B95 #956D1B #43951B

monochromatic

#0F082D #1F1261 #301B95 #4124C9 #654CDF

Accessibility & contrast

On white

12.23

#301B95 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.72

#301B95 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #301B95

12.23:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##301B95	#FFFFFF	#000000	##FFFFFF
##301B95	1.00	12.23	1.72	12.23
#FFFFFF	12.23	1.00	21.00	1.00
#000000	1.72	21.00	1.00	21.00
##FFFFFF	12.23	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003A98

Deuteranopia (green-blind)

#003093

Tritanopia (blue-blind)

#004159

Achromatopsia (no color)

#353535

Design tokens & code

CSS

--color: #301b95;
/* rgb */ color: rgb(48, 27, 149);
/* oklch */ color: oklch(35.0% 0.182 279.1);

Tailwind

colors: {
  custom: {
    50: '#785cb5',
    500: '#301b95',
    950: '#000000',
  },
}

SCSS

$custom: #301b95;
$custom-light: #785cb5;
$custom-dark: #000000;

JSON

{
  "hex": "#301b95",
  "rgb": {
    "r": 48,
    "g": 27,
    "b": 149
  },
  "hsl": {
    "h": 250.328,
    "s": 69.318,
    "l": 34.51
  },
  "oklch": {
    "l": 0.34986,
    "c": 0.18245,
    "h": 279.1
  },
  "luminance": 0.03582
}

Semantic roles & 50–950 ramp

primary

#301B95

secondary

#ACC14B

accent

#EC3CCE

background

#F7F5FB

surface

#EEE9F6

border

#C9C5D0

text

#0A0411

muted

#7C7980

Preview Lab

Preview with #301B95

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →