#301B76#301B76

#301B76 is a dark, vivid violet. Relative luminance 0.027; OKLCH L 31.6% C 0.144 H 285.2°. Best body text is #FFFFFF at 13.60:1 contrast (WCAG AA passes).

Color values

HEX	#301B76
RGB	rgb(48, 27, 118)
HSL	hsl(254, 63%, 28%)
HSV	hsv(254, 77%, 46%)
CMYK	cmyk(59.3%, 77.1%, 0%, 53.7%)
CIE-LAB	lab(18.89, 35.47, -48.39)
CIE-LCH	lch(18.89, 60.00, 306.24°)
OKLab	oklab(31.64% 0.0379 -0.1393)
OKLCH	oklch(31.64% 0.144 285.2)
XYZ	xyz(4.8799, 2.7200, 17.4039)
Luminance	0.0272 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#301B76 #61761B

analogous

#1B3376 #301B76 #5D1B76

triadic

#301B76 #76301B #1B7630

tetradic

#301B76 #761B33 #61761B #1B765D

square

#301B76 #761B33 #61761B #1B765D

split-complementary

#301B76 #765D1B #33761B

monochromatic

#0A0619 #1C1044 #301B76 #4426A8 #5D3AD2

Accessibility & contrast

On white

13.60

#301B76 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.54

#301B76 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #301B76

13.60:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##301B76	#FFFFFF	#000000	##FFFFFF
##301B76	1.00	13.60	1.54	13.60
#FFFFFF	13.60	1.00	21.00	1.00
#000000	1.54	21.00	1.00	21.00
##FFFFFF	13.60	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003079

Deuteranopia (green-blind)

#002B74

Tritanopia (blue-blind)

#0D3447

Achromatopsia (no color)

#2E2E2E

Design tokens & code

CSS

--color: #301b76;
/* rgb */ color: rgb(48, 27, 118);
/* oklch */ color: oklch(31.6% 0.144 285.2);

Tailwind

colors: {
  custom: {
    50: '#715a9e',
    500: '#301b76',
    950: '#000000',
  },
}

SCSS

$custom: #301b76;
$custom-light: #715a9e;
$custom-dark: #000000;

JSON

{
  "hex": "#301b76",
  "rgb": {
    "r": 48,
    "g": 27,
    "b": 118
  },
  "hsl": {
    "h": 253.846,
    "s": 62.759,
    "l": 28.431
  },
  "oklch": {
    "l": 0.31644,
    "c": 0.14441,
    "h": 285.2
  },
  "luminance": 0.0272
}

Semantic roles & 50–950 ramp

primary

#301B76

secondary

#92AA42

accent

#E642C0

background

#F7F5F9

surface

#EDE9F2

border

#C8C5CC

text

#08040E

muted

#7B797E

Preview Lab

Preview with #301B76

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →