#301A91#301A91

#301A91 is a dark, vivid violet. Relative luminance 0.034; OKLCH L 34.4% C 0.179 H 279.9°. Best body text is #FFFFFF at 12.48:1 contrast (WCAG AA passes).

Color values

HEX	#301A91
RGB	rgb(48, 26, 145)
HSL	hsl(251, 70%, 34%)
HSV	hsv(251, 82%, 57%)
CMYK	cmyk(66.9%, 82.1%, 0%, 43.1%)
CIE-LAB	lab(21.62, 44.36, -60.92)
CIE-LCH	lch(21.62, 75.37, 306.06°)
OKLab	oklab(34.42% 0.0307 -0.1759)
OKLCH	oklch(34.42% 0.179 279.9)
XYZ	xyz(6.6975, 3.4110, 27.0880)
Luminance	0.0341 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#301A91 #7B911A

analogous

#1A3F91 #301A91 #6B1A91

triadic

#301A91 #91301A #1A9130

tetradic

#301A91 #911A3F #7B911A #1A916B

square

#301A91 #911A3F #7B911A #1A916B

split-complementary

#301A91 #916B1A #3F911A

monochromatic

#0E0729 #1F115D #301A91 #4123C5 #6347DE

Accessibility & contrast

On white

12.48

#301A91 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.68

#301A91 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #301A91

12.48:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##301A91	#FFFFFF	#000000	##FFFFFF
##301A91	1.00	12.48	1.68	12.48
#FFFFFF	12.48	1.00	21.00	1.00
#000000	1.68	21.00	1.00	21.00
##FFFFFF	12.48	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003894

Deuteranopia (green-blind)

#002F8F

Tritanopia (blue-blind)

#003F56

Achromatopsia (no color)

#343434

Design tokens & code

CSS

--color: #301a91;
/* rgb */ color: rgb(48, 26, 145);
/* oklch */ color: oklch(34.4% 0.179 279.9);

Tailwind

colors: {
  custom: {
    50: '#775bb2',
    500: '#301a91',
    950: '#000000',
  },
}

SCSS

$custom: #301a91;
$custom-light: #775bb2;
$custom-dark: #000000;

JSON

{
  "hex": "#301a91",
  "rgb": {
    "r": 48,
    "g": 26,
    "b": 145
  },
  "hsl": {
    "h": 251.092,
    "s": 69.591,
    "l": 33.529
  },
  "oklch": {
    "l": 0.34425,
    "c": 0.17854,
    "h": 279.9
  },
  "luminance": 0.03412
}

Semantic roles & 50–950 ramp

primary

#301A91

secondary

#A9C047

accent

#EC3BCC

background

#F7F5FB

surface

#EEE9F6

border

#C9C5D0

text

#0A0411

muted

#7C7980

Preview Lab

Preview with #301A91

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →