#301A90#301A90

#301A90 is a dark, vivid violet. Relative luminance 0.034; OKLCH L 34.3% C 0.177 H 280.1°. Best body text is #FFFFFF at 12.53:1 contrast (WCAG AA passes).

Color values

HEX	#301A90
RGB	rgb(48, 26, 144)
HSL	hsl(251, 69%, 33%)
HSV	hsv(251, 82%, 56%)
CMYK	cmyk(66.7%, 81.9%, 0%, 43.5%)
CIE-LAB	lab(21.51, 44.06, -60.49)
CIE-LCH	lch(21.51, 74.84, 306.07°)
OKLab	oklab(34.31% 0.031 -0.1746)
OKLCH	oklch(34.31% 0.177 280.1)
XYZ	xyz(6.6208, 3.3803, 26.6837)
Luminance	0.0338 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#301A90 #7A901A

analogous

#1A3F90 #301A90 #6B1A90

triadic

#301A90 #90301A #1A9030

tetradic

#301A90 #901A3F #7A901A #1A906B

square

#301A90 #901A3F #7A901A #1A906B

split-complementary

#301A90 #906B1A #3F901A

monochromatic

#0D0728 #1F115C #301A90 #4123C4 #6347DE

Accessibility & contrast

On white

12.53

#301A90 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.68

#301A90 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #301A90

12.53:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##301A90	#FFFFFF	#000000	##FFFFFF
##301A90	1.00	12.53	1.68	12.53
#FFFFFF	12.53	1.00	21.00	1.00
#000000	1.68	21.00	1.00	21.00
##FFFFFF	12.53	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003893

Deuteranopia (green-blind)

#002F8E

Tritanopia (blue-blind)

#003E56

Achromatopsia (no color)

#343434

Design tokens & code

CSS

--color: #301a90;
/* rgb */ color: rgb(48, 26, 144);
/* oklch */ color: oklch(34.3% 0.177 280.1);

Tailwind

colors: {
  custom: {
    50: '#775bb2',
    500: '#301a90',
    950: '#000000',
  },
}

SCSS

$custom: #301a90;
$custom-light: #775bb2;
$custom-dark: #000000;

JSON

{
  "hex": "#301a90",
  "rgb": {
    "r": 48,
    "g": 26,
    "b": 144
  },
  "hsl": {
    "h": 251.186,
    "s": 69.412,
    "l": 33.333
  },
  "oklch": {
    "l": 0.34313,
    "c": 0.17736,
    "h": 280.1
  },
  "luminance": 0.03381
}

Semantic roles & 50–950 ramp

primary

#301A90

secondary

#A9BF47

accent

#EC3CCB

background

#F7F5FB

surface

#EEE9F6

border

#C9C5D0

text

#0A0411

muted

#7C7980

Preview Lab

Preview with #301A90

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →