#301A7D#301A7D
#301A7D is a dark, vivid violet. Relative luminance 0.028; OKLCH L 32.2% C 0.154 H 283.8°. Best body text is #FFFFFF at 13.38:1 contrast (WCAG AA passes).
Color values
| HEX | #301A7D |
|---|---|
| RGB | rgb(48, 26, 125) |
| HSL | hsl(253, 66%, 30%) |
| HSV | hsv(253, 79%, 49%) |
| CMYK | cmyk(61.6%, 79.2%, 0%, 51%) |
| CIE-LAB | lab(19.42, 38.20, -51.99) |
| CIE-LCH | lch(19.42, 64.51, 306.31°) |
| OKLab | oklab(32.24% 0.0368 -0.1498) |
| OKLCH | oklch(32.24% 0.154 283.8) |
| XYZ | xyz(5.2888, 2.8475, 19.6690) |
| Luminance | 0.0285 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Midnight Blue
#191970
ΔE00 3.61
Indigo (survey)
#380282
ΔE00 3.90
Royal
#0C1793
ΔE00 4.51
Dark Royal Blue
#02066F
ΔE00 5.65
Indigo
#4B0082
ΔE00 5.66
Navy
#000080
ΔE00 5.67
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#301A7D #677D1A
analogous
#1A367D #301A7D #611A7D
triadic
#301A7D #7D301A #1A7D30
tetradic
#301A7D #7D1A36 #677D1A #1A7D61
square
#301A7D #7D1A36 #677D1A #1A7D61
split-complementary
#301A7D #7D611A #367D1A
monochromatic
#0A0519 #1D0F4A #301A7D #4325B0 #5E3BD6
Accessibility & contrast
On white
13.38
#301A7D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.57
#301A7D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #301A7D
13.38:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##301A7D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##301A7D | 1.00 | 13.38 | 1.57 | 13.38 |
| #FFFFFF | 13.38 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.57 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 13.38 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#003280
Deuteranopia (green-blind)
#002C7B
Tritanopia (blue-blind)
#00374B
Achromatopsia (no color)
#2F2F2F
Design tokens & code
CSS
--color: #301a7d; /* rgb */ color: rgb(48, 26, 125); /* oklch */ color: oklch(32.2% 0.154 283.8);
Tailwind
colors: {
custom: {
50: '#735aa4',
500: '#301a7d',
950: '#000000',
},
}SCSS
$custom: #301a7d; $custom-light: #735aa4; $custom-dark: #000000;
JSON
{
"hex": "#301a7d",
"rgb": {
"r": 48,
"g": 26,
"b": 125
},
"hsl": {
"h": 253.333,
"s": 65.563,
"l": 29.608
},
"oklch": {
"l": 0.32241,
"c": 0.15427,
"h": 283.8
},
"luminance": 0.02848
}Semantic roles & 50–950 ramp
primary
#301A7D
secondary
#98B142
accent
#E93FC3
background
#F7F5FA
surface
#EDE9F4
border
#C8C5CE
text
#09040F
muted
#7B797F