#301A74#301A74

#301A74 is a dark, vivid violet. Relative luminance 0.026; OKLCH L 31.3% C 0.143 H 285.9°. Best body text is #FFFFFF at 13.77:1 contrast (WCAG AA passes).

Color values

HEX	#301A74
RGB	rgb(48, 26, 116)
HSL	hsl(255, 63%, 28%)
HSV	hsv(255, 78%, 45%)
CMYK	cmyk(58.6%, 77.6%, 0%, 54.5%)
CIE-LAB	lab(18.49, 35.39, -47.76)
CIE-LCH	lch(18.49, 59.44, 306.54°)
OKLab	oklab(31.3% 0.0393 -0.1375)
OKLCH	oklch(31.3% 0.143 285.9)
XYZ	xyz(4.7398, 2.6279, 16.7771)
Luminance	0.0263 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#301A74 #5E741A

analogous

#1A3174 #301A74 #5D1A74

triadic

#301A74 #74301A #1A7430

tetradic

#301A74 #741A31 #5E741A #1A745D

square

#301A74 #741A31 #5E741A #1A745D

split-complementary

#301A74 #745D1A #31741A

monochromatic

#0A0619 #1B0F42 #301A74 #4525A6 #5C36D2

Accessibility & contrast

On white

13.77

#301A74 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.53

#301A74 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #301A74

13.77:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##301A74	#FFFFFF	#000000	##FFFFFF
##301A74	1.00	13.77	1.53	13.77
#FFFFFF	13.77	1.00	21.00	1.00
#000000	1.53	21.00	1.00	21.00
##FFFFFF	13.77	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#002F77

Deuteranopia (green-blind)

#002A72

Tritanopia (blue-blind)

#103345

Achromatopsia (no color)

#2D2D2D

Design tokens & code

CSS

--color: #301a74;
/* rgb */ color: rgb(48, 26, 116);
/* oklch */ color: oklch(31.3% 0.143 285.9);

Tailwind

colors: {
  custom: {
    50: '#71599d',
    500: '#301a74',
    950: '#000000',
  },
}

SCSS

$custom: #301a74;
$custom-light: #71599d;
$custom-dark: #000000;

JSON

{
  "hex": "#301a74",
  "rgb": {
    "r": 48,
    "g": 26,
    "b": 116
  },
  "hsl": {
    "h": 254.667,
    "s": 63.38,
    "l": 27.843
  },
  "oklch": {
    "l": 0.31302,
    "c": 0.14298,
    "h": 285.9
  },
  "luminance": 0.02628
}

Semantic roles & 50–950 ramp

primary

#301A74

secondary

#8FA941

accent

#E641BE

background

#F7F5F9

surface

#EDE9F2

border

#C8C5CC

text

#08040E

muted

#7B797E

Preview Lab

Preview with #301A74

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →