#301971#301971

#301971 is a dark, vivid violet. Relative luminance 0.025; OKLCH L 30.9% C 0.140 H 287.0°. Best body text is #FFFFFF at 13.97:1 contrast (WCAG AA passes).

Color values

HEX	#301971
RGB	rgb(48, 25, 113)
HSL	hsl(256, 64%, 27%)
HSV	hsv(256, 78%, 44%)
CMYK	cmyk(57.5%, 77.9%, 0%, 55.7%)
CIE-LAB	lab(17.99, 34.99, -46.64)
CIE-LCH	lch(17.99, 58.31, 306.88°)
OKLab	oklab(30.86% 0.0409 -0.1342)
OKLCH	oklch(30.86% 0.14 287)
XYZ	xyz(4.5463, 2.5157, 15.8656)
Luminance	0.0252 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#301971 #5A7119

analogous

#192E71 #301971 #5C1971

triadic

#301971 #713019 #197130

tetradic

#301971 #71192E #5A7119 #19715C

square

#301971 #71192E #5A7119 #19715C

split-complementary

#301971 #715C19 #2E7119

monochromatic

#0B0619 #1B0E3F #301971 #4524A3 #5C33D2

Accessibility & contrast

On white

13.97

#301971 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.50

#301971 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #301971

13.97:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##301971	#FFFFFF	#000000	##FFFFFF
##301971	1.00	13.97	1.50	13.97
#FFFFFF	13.97	1.00	21.00	1.00
#000000	1.50	21.00	1.00	21.00
##FFFFFF	13.97	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#002E74

Deuteranopia (green-blind)

#00296F

Tritanopia (blue-blind)

#143144

Achromatopsia (no color)

#2C2C2C

Design tokens & code

CSS

--color: #301971;
/* rgb */ color: rgb(48, 25, 113);
/* oklch */ color: oklch(30.9% 0.140 287.0);

Tailwind

colors: {
  custom: {
    50: '#71589b',
    500: '#301971',
    950: '#000000',
  },
}

SCSS

$custom: #301971;
$custom-light: #71589b;
$custom-dark: #000000;

JSON

{
  "hex": "#301971",
  "rgb": {
    "r": 48,
    "g": 25,
    "b": 113
  },
  "hsl": {
    "h": 255.682,
    "s": 63.768,
    "l": 27.059
  },
  "oklch": {
    "l": 0.30858,
    "c": 0.1403,
    "h": 287
  },
  "luminance": 0.02516
}

Semantic roles & 50–950 ramp

primary

#301971

secondary

#8BA640

accent

#E741BB

background

#F7F5F9

surface

#EDE9F2

border

#C8C5CC

text

#08030E

muted

#7B787E

Preview Lab

Preview with #301971

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →