#301781#301781

#301781 is a dark, vivid violet. Relative luminance 0.028; OKLCH L 32.3% C 0.162 H 283.4°. Best body text is #FFFFFF at 13.42:1 contrast (WCAG AA passes).

Color values

HEX	#301781
RGB	rgb(48, 23, 129)
HSL	hsl(254, 70%, 30%)
HSV	hsv(254, 82%, 51%)
CMYK	cmyk(62.8%, 82.2%, 0%, 49.4%)
CIE-LAB	lab(19.33, 40.94, -54.67)
CIE-LCH	lch(19.33, 68.30, 306.83°)
OKLab	oklab(32.31% 0.0375 -0.1577)
OKLCH	oklch(32.31% 0.162 283.4)
XYZ	xyz(5.4865, 2.8258, 21.0209)
Luminance	0.0283 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#301781 #688117

analogous

#173381 #301781 #651781

triadic

#301781 #813017 #178130

tetradic

#301781 #811733 #688117 #178165

square

#301781 #811733 #688117 #178165

split-complementary

#301781 #816517 #338117

monochromatic

#0A051A #1D0E4D #301781 #4320B5 #5E37DB

Accessibility & contrast

On white

13.42

#301781 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.57

#301781 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #301781

13.42:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##301781	#FFFFFF	#000000	##FFFFFF
##301781	1.00	13.42	1.57	13.42
#FFFFFF	13.42	1.00	21.00	1.00
#000000	1.57	21.00	1.00	21.00
##FFFFFF	13.42	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003284

Deuteranopia (green-blind)

#002B7F

Tritanopia (blue-blind)

#00374C

Achromatopsia (no color)

#2F2F2F

Design tokens & code

CSS

--color: #301781;
/* rgb */ color: rgb(48, 23, 129);
/* oklch */ color: oklch(32.3% 0.162 283.4);

Tailwind

colors: {
  custom: {
    50: '#7458a7',
    500: '#301781',
    950: '#000000',
  },
}

SCSS

$custom: #301781;
$custom-light: #7458a7;
$custom-dark: #000000;

JSON

{
  "hex": "#301781",
  "rgb": {
    "r": 48,
    "g": 23,
    "b": 129
  },
  "hsl": {
    "h": 254.151,
    "s": 69.737,
    "l": 29.804
  },
  "oklch": {
    "l": 0.32308,
    "c": 0.16205,
    "h": 283.4
  },
  "luminance": 0.02826
}

Semantic roles & 50–950 ramp

primary

#301781

secondary

#99B53E

accent

#ED3BC3

background

#F7F5FA

surface

#EDE9F4

border

#C8C5CE

text

#090410

muted

#7B797F

Preview Lab

Preview with #301781

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →