#301779#301779

#301779 is a dark, vivid violet. Relative luminance 0.026; OKLCH L 31.4% C 0.152 H 285.3°. Best body text is #FFFFFF at 13.78:1 contrast (WCAG AA passes).

Color values

HEX	#301779
RGB	rgb(48, 23, 121)
HSL	hsl(255, 68%, 28%)
HSV	hsv(255, 81%, 47%)
CMYK	cmyk(60.3%, 81%, 0%, 52.5%)
CIE-LAB	lab(18.46, 38.51, -51.02)
CIE-LCH	lch(18.46, 63.92, 307.05°)
OKLab	oklab(31.44% 0.0401 -0.147)
OKLCH	oklch(31.44% 0.152 285.3)
XYZ	xyz(4.9755, 2.6213, 18.3292)
Luminance	0.0262 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#301779 #607917

analogous

#172F79 #301779 #611779

triadic

#301779 #793017 #177930

tetradic

#301779 #79172F #607917 #177961

square

#301779 #79172F #607917 #177961

split-complementary

#301779 #796117 #2F7917

monochromatic

#0A051A #1C0D46 #301779 #4421AC #5D32D8

Accessibility & contrast

On white

13.78

#301779 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.52

#301779 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #301779

13.78:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##301779	#FFFFFF	#000000	##FFFFFF
##301779	1.00	13.78	1.52	13.78
#FFFFFF	13.78	1.00	21.00	1.00
#000000	1.52	21.00	1.00	21.00
##FFFFFF	13.78	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00307C

Deuteranopia (green-blind)

#002A77

Tritanopia (blue-blind)

#073448

Achromatopsia (no color)

#2D2D2D

Design tokens & code

CSS

--color: #301779;
/* rgb */ color: rgb(48, 23, 121);
/* oklch */ color: oklch(31.4% 0.152 285.3);

Tailwind

colors: {
  custom: {
    50: '#7258a1',
    500: '#301779',
    950: '#000000',
  },
}

SCSS

$custom: #301779;
$custom-light: #7258a1;
$custom-dark: #000000;

JSON

{
  "hex": "#301779",
  "rgb": {
    "r": 48,
    "g": 23,
    "b": 121
  },
  "hsl": {
    "h": 255.306,
    "s": 68.056,
    "l": 28.235
  },
  "oklch": {
    "l": 0.3144,
    "c": 0.15235,
    "h": 285.3
  },
  "luminance": 0.02622
}

Semantic roles & 50–950 ramp

primary

#301779

secondary

#91AE3E

accent

#EB3DBF

background

#F7F5FA

surface

#EDE9F3

border

#C8C5CD

text

#09030F

muted

#7B787F

Preview Lab

Preview with #301779

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →