#301774#301774

#301774 is a dark, vivid violet. Relative luminance 0.025; OKLCH L 30.9% C 0.146 H 286.6°. Best body text is #FFFFFF at 14.00:1 contrast (WCAG AA passes).

Color values

HEX	#301774
RGB	rgb(48, 23, 116)
HSL	hsl(256, 67%, 27%)
HSV	hsv(256, 80%, 45%)
CMYK	cmyk(58.6%, 80.2%, 0%, 54.5%)
CIE-LAB	lab(17.93, 36.98, -48.68)
CIE-LCH	lch(17.93, 61.14, 307.22°)
OKLab	oklab(30.91% 0.0417 -0.1401)
OKLCH	oklch(30.91% 0.146 286.6)
XYZ	xyz(4.6768, 2.5019, 16.7561)
Luminance	0.0250 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#301774 #5B7417

analogous

#172D74 #301774 #5F1774

triadic

#301774 #743017 #177430

tetradic

#301774 #74172D #5B7417 #17745F

square

#301774 #74172D #5B7417 #17745F

split-complementary

#301774 #745F17 #2D7417

monochromatic

#0B051A #1B0D41 #301774 #4521A7 #5C30D6

Accessibility & contrast

On white

14.00

#301774 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.50

#301774 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #301774

14.00:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##301774	#FFFFFF	#000000	##FFFFFF
##301774	1.00	14.00	1.50	14.00
#FFFFFF	14.00	1.00	21.00	1.00
#000000	1.50	21.00	1.00	21.00
##FFFFFF	14.00	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#002E77

Deuteranopia (green-blind)

#002972

Tritanopia (blue-blind)

#103245

Achromatopsia (no color)

#2C2C2C

Design tokens & code

CSS

--color: #301774;
/* rgb */ color: rgb(48, 23, 116);
/* oklch */ color: oklch(30.9% 0.146 286.6);

Tailwind

colors: {
  custom: {
    50: '#71579d',
    500: '#301774',
    950: '#000000',
  },
}

SCSS

$custom: #301774;
$custom-light: #71579d;
$custom-dark: #000000;

JSON

{
  "hex": "#301774",
  "rgb": {
    "r": 48,
    "g": 23,
    "b": 116
  },
  "hsl": {
    "h": 256.129,
    "s": 66.906,
    "l": 27.255
  },
  "oklch": {
    "l": 0.30909,
    "c": 0.14621,
    "h": 286.6
  },
  "luminance": 0.02502
}

Semantic roles & 50–950 ramp

primary

#301774

secondary

#8CA93D

accent

#EA3EBC

background

#F7F5F9

surface

#EDE9F2

border

#C8C5CC

text

#08030E

muted

#7B787E

Preview Lab

Preview with #301774

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →