#301674#301674

#301674 is a dark, vivid violet. Relative luminance 0.025; OKLCH L 30.8% C 0.147 H 286.7°. Best body text is #FFFFFF at 14.07:1 contrast (WCAG AA passes).

Color values

HEX	#301674
RGB	rgb(48, 22, 116)
HSL	hsl(257, 68%, 27%)
HSV	hsv(257, 81%, 45%)
CMYK	cmyk(58.6%, 81%, 0%, 54.5%)
CIE-LAB	lab(17.75, 37.49, -48.97)
CIE-LCH	lch(17.75, 61.68, 307.44°)
OKLab	oklab(30.79% 0.0424 -0.141)
OKLCH	oklch(30.79% 0.147 286.7)
XYZ	xyz(4.6573, 2.4629, 16.7496)
Luminance	0.0246 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#301674 #5A7416

analogous

#162B74 #301674 #5F1674

triadic

#301674 #743016 #167430

tetradic

#301674 #74162B #5A7416 #16745F

square

#301674 #74162B #5A7416 #16745F

split-complementary

#301674 #745F16 #2B7416

monochromatic

#0B051A #1B0C41 #301674 #4520A7 #5C2DD7

Accessibility & contrast

On white

14.07

#301674 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.49

#301674 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #301674

14.07:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##301674	#FFFFFF	#000000	##FFFFFF
##301674	1.00	14.07	1.49	14.07
#FFFFFF	14.07	1.00	21.00	1.00
#000000	1.49	21.00	1.00	21.00
##FFFFFF	14.07	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#002E77

Deuteranopia (green-blind)

#002972

Tritanopia (blue-blind)

#103145

Achromatopsia (no color)

#2B2B2B

Design tokens & code

CSS

--color: #301674;
/* rgb */ color: rgb(48, 22, 116);
/* oklch */ color: oklch(30.8% 0.147 286.7);

Tailwind

colors: {
  custom: {
    50: '#71579d',
    500: '#301674',
    950: '#000000',
  },
}

SCSS

$custom: #301674;
$custom-light: #71579d;
$custom-dark: #000000;

JSON

{
  "hex": "#301674",
  "rgb": {
    "r": 48,
    "g": 22,
    "b": 116
  },
  "hsl": {
    "h": 256.596,
    "s": 68.116,
    "l": 27.059
  },
  "oklch": {
    "l": 0.30785,
    "c": 0.14723,
    "h": 286.7
  },
  "luminance": 0.02463
}

Semantic roles & 50–950 ramp

primary

#301674

secondary

#8BAA3C

accent

#EB3DBB

background

#F7F5F9

surface

#EDE9F2

border

#C8C5CC

text

#08030E

muted

#7B787E

Preview Lab

Preview with #301674

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →