#301667#301667

#301667 is a dark, vivid violet. Relative luminance 0.022; OKLCH L 29.4% C 0.131 H 290.7°. Best body text is #FFFFFF at 14.62:1 contrast (WCAG AA passes).

Color values

HEX	#301667
RGB	rgb(48, 22, 103)
HSL	hsl(259, 65%, 25%)
HSV	hsv(259, 79%, 40%)
CMYK	cmyk(53.4%, 78.6%, 0%, 59.6%)
CIE-LAB	lab(16.41, 33.53, -42.71)
CIE-LCH	lch(16.41, 54.30, 308.14°)
OKLab	oklab(29.44% 0.0463 -0.1226)
OKLCH	oklch(29.44% 0.131 290.7)
XYZ	xyz(3.9533, 2.1813, 13.0421)
Luminance	0.0218 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Royal Purple (survey)

#4B006E

ΔE00 6.10

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#301667 #4D6716

analogous

#162567 #301667 #591667

triadic

#301667 #673016 #166730

tetradic

#301667 #671625 #4D6716 #166759

square

#301667 #671625 #4D6716 #166759

split-complementary

#301667 #675916 #256716

monochromatic

#0C0519 #180B35 #301667 #482199 #5F2CCC

Accessibility & contrast

On white

14.62

#301667 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.44

#301667 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #301667

14.62:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##301667	#FFFFFF	#000000	##FFFFFF
##301667	1.00	14.62	1.44	14.62
#FFFFFF	14.62	1.00	21.00	1.00
#000000	1.44	21.00	1.00	21.00
##FFFFFF	14.62	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#002A69

Deuteranopia (green-blind)

#002765

Tritanopia (blue-blind)

#1D2C3D

Achromatopsia (no color)

#292929

Design tokens & code

CSS

--color: #301667;
/* rgb */ color: rgb(48, 22, 103);
/* oklch */ color: oklch(29.4% 0.131 290.7);

Tailwind

colors: {
  custom: {
    50: '#6f5693',
    500: '#301667',
    950: '#000000',
  },
}

SCSS

$custom: #301667;
$custom-light: #6f5693;
$custom-dark: #000000;

JSON

{
  "hex": "#301667",
  "rgb": {
    "r": 48,
    "g": 22,
    "b": 103
  },
  "hsl": {
    "h": 259.259,
    "s": 64.8,
    "l": 24.51
  },
  "oklch": {
    "l": 0.29441,
    "c": 0.1311,
    "h": 290.7
  },
  "luminance": 0.02181
}

Semantic roles & 50–950 ramp

primary

#301667

secondary

#7E9E3B

accent

#E840B2

background

#F7F5F9

surface

#EDE9F1

border

#C8C5CB

text

#08030D

muted

#7B787E

Preview Lab

Preview with #301667

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →