#301664#301664

#301664 is a dark, vivid violet. Relative luminance 0.021; OKLCH L 29.1% C 0.127 H 291.7°. Best body text is #FFFFFF at 14.74:1 contrast (WCAG AA passes).

Color values

HEX	#301664
RGB	rgb(48, 22, 100)
HSL	hsl(260, 64%, 24%)
HSV	hsv(260, 78%, 39%)
CMYK	cmyk(52%, 78%, 0%, 60.8%)
CIE-LAB	lab(16.12, 32.62, -41.21)
CIE-LCH	lch(16.12, 52.56, 308.36°)
OKLab	oklab(29.14% 0.0471 -0.1183)
OKLCH	oklch(29.14% 0.127 291.7)
XYZ	xyz(3.8054, 2.1222, 12.2632)
Luminance	0.0212 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Royal Purple (survey)

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#301664 #4A6416

analogous

#162364 #301664 #571664

triadic

#301664 #643016 #166430

tetradic

#301664 #641623 #4A6416 #166457

square

#301664 #641623 #4A6416 #166457

split-complementary

#301664 #645716 #236416

monochromatic

#0C0619 #180B32 #301664 #482196 #602CC8

Accessibility & contrast

On white

14.74

#301664 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.42

#301664 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #301664

14.74:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##301664	#FFFFFF	#000000	##FFFFFF
##301664	1.00	14.74	1.42	14.74
#FFFFFF	14.74	1.00	21.00	1.00
#000000	1.42	21.00	1.00	21.00
##FFFFFF	14.74	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#002966

Deuteranopia (green-blind)

#002663

Tritanopia (blue-blind)

#1F2B3B

Achromatopsia (no color)

#282828

Design tokens & code

CSS

--color: #301664;
/* rgb */ color: rgb(48, 22, 100);
/* oklch */ color: oklch(29.1% 0.127 291.7);

Tailwind

colors: {
  custom: {
    50: '#6f5691',
    500: '#301664',
    950: '#000000',
  },
}

SCSS

$custom: #301664;
$custom-light: #6f5691;
$custom-dark: #000000;

JSON

{
  "hex": "#301664",
  "rgb": {
    "r": 48,
    "g": 22,
    "b": 100
  },
  "hsl": {
    "h": 260,
    "s": 63.934,
    "l": 23.922
  },
  "oklch": {
    "l": 0.29142,
    "c": 0.12731,
    "h": 291.7
  },
  "luminance": 0.02122
}

Semantic roles & 50–950 ramp

primary

#301664

secondary

#7B9B3B

accent

#E741B0

background

#F6F5F9

surface

#ECE9F1

border

#C7C5CB

text

#08030D

muted

#7B787E

Preview Lab

Preview with #301664

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →