#301490#301490

#301490 is a dark, vivid violet. Relative luminance 0.031; OKLCH L 33.7% C 0.182 H 280.7°. Best body text is #FFFFFF at 12.90:1 contrast (WCAG AA passes).

Color values

HEX	#301490
RGB	rgb(48, 20, 144)
HSL	hsl(254, 76%, 32%)
HSV	hsv(254, 86%, 56%)
CMYK	cmyk(66.7%, 86.1%, 0%, 43.5%)
CIE-LAB	lab(20.60, 46.71, -61.99)
CIE-LCH	lch(20.60, 77.62, 307.00°)
OKLab	oklab(33.69% 0.0338 -0.1789)
OKLCH	oklch(33.69% 0.182 280.7)
XYZ	xyz(6.5015, 3.1418, 26.6440)
Luminance	0.0314 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#301490 #749014

analogous

#143690 #301490 #6E1490

triadic

#301490 #903014 #149030

tetradic

#301490 #901436 #749014 #14906E

square

#301490 #901436 #749014 #14906E

split-complementary

#301490 #906E14 #369014

monochromatic

#0C0525 #1E0D5A #301490 #421BC6 #613BE4

Accessibility & contrast

On white

12.90

#301490 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.63

#301490 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #301490

12.90:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##301490	#FFFFFF	#000000	##FFFFFF
##301490	1.00	12.90	1.63	12.90
#FFFFFF	12.90	1.00	21.00	1.00
#000000	1.63	21.00	1.00	21.00
##FFFFFF	12.90	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003693

Deuteranopia (green-blind)

#002D8E

Tritanopia (blue-blind)

#003C54

Achromatopsia (no color)

#323232

Design tokens & code

CSS

--color: #301490;
/* rgb */ color: rgb(48, 20, 144);
/* oklch */ color: oklch(33.7% 0.182 280.7);

Tailwind

colors: {
  custom: {
    50: '#7758b2',
    500: '#301490',
    950: '#000000',
  },
}

SCSS

$custom: #301490;
$custom-light: #7758b2;
$custom-dark: #000000;

JSON

{
  "hex": "#301490",
  "rgb": {
    "r": 48,
    "g": 20,
    "b": 144
  },
  "hsl": {
    "h": 253.548,
    "s": 75.61,
    "l": 32.157
  },
  "oklch": {
    "l": 0.3369,
    "c": 0.18206,
    "h": 280.7
  },
  "luminance": 0.03142
}

Semantic roles & 50–950 ramp

primary

#301490

secondary

#A5C33D

accent

#F236C8

background

#F7F5FB

surface

#EEE9F6

border

#C9C5D0

text

#0A0411

muted

#7C7980

Preview Lab

Preview with #301490

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →