#2963B9#2963B9
#2963B9 is a mid, vivid blue. Relative luminance 0.129; OKLCH L 50.9% C 0.149 H 258.5°. Best body text is #FFFFFF at 5.87:1 contrast (WCAG AA passes).
Color values
| HEX | #2963B9 |
|---|---|
| RGB | rgb(41, 99, 185) |
| HSL | hsl(216, 64%, 44%) |
| HSV | hsv(216, 78%, 73%) |
| CMYK | cmyk(77.8%, 46.5%, 0%, 27.5%) |
| CIE-LAB | lab(42.61, 12.26, -50.78) |
| CIE-LCH | lch(42.61, 52.24, 283.57°) |
| OKLab | oklab(50.9% -0.0297 -0.1457) |
| OKLCH | oklch(50.9% 0.149 258.5) |
| XYZ | xyz(14.1300, 12.8962, 47.6340) |
| Luminance | 0.1290 (WCAG relative) |
| Temperature | cool |
| Family | blue |
Closest named colors
Denim
#1560BD
ΔE00 1.33
Mid Blue
#276AB3
ΔE00 3.13
French Blue
#436BAD
ΔE00 3.47
Medium Blue
#2C6FBB
ΔE00 4.46
Denim (survey)
#3B638C
ΔE00 5.08
Denim Blue
#3B5B92
ΔE00 5.66
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#2963B9 #B97F29
analogous
#29ABB9 #2963B9 #3729B9
triadic
#2963B9 #B92963 #63B929
tetradic
#2963B9 #B929AB #B97F29 #29B937
square
#2963B9 #B929AB #B97F29 #29B937
split-complementary
#2963B9 #B93729 #ABB929
monochromatic
#132D55 #1E4887 #2963B9 #4982D7 #7BA4E2
Accessibility & contrast
On white
5.87
#2963B9 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.58
#2963B9 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #2963B9
5.87:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##2963B9 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##2963B9 | 1.00 | 5.87 | 3.58 | 5.87 |
| #FFFFFF | 5.87 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.58 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.87 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#356CBC
Deuteranopia (green-blind)
#0F5EB7
Tritanopia (blue-blind)
#007785
Achromatopsia (no color)
#656565
Design tokens & code
CSS
--color: #2963b9; /* rgb */ color: rgb(41, 99, 185); /* oklch */ color: oklch(50.9% 0.149 258.5);
Tailwind
colors: {
custom: {
50: '#788ece',
500: '#2963b9',
950: '#000000',
},
}SCSS
$custom: #2963b9; $custom-light: #788ece; $custom-dark: #000000;
JSON
{
"hex": "#2963b9",
"rgb": {
"r": 41,
"g": 99,
"b": 185
},
"hsl": {
"h": 215.833,
"s": 63.717,
"l": 44.314
},
"oklch": {
"l": 0.50895,
"c": 0.14873,
"h": 258.5
},
"luminance": 0.12898
}Semantic roles & 50–950 ramp
primary
#2963B9
secondary
#CAA774
accent
#A441E7
background
#F8F8FC
surface
#EFF0F9
border
#CACBD2
text
#0A0C14
muted
#7C7D82