#294FB3#294FB3
#294FB3 is a mid, vivid blue. Relative luminance 0.093; OKLCH L 46.2% C 0.165 H 264.8°. Best body text is #FFFFFF at 7.33:1 contrast (WCAG AA passes).
Color values
| HEX | #294FB3 |
|---|---|
| RGB | rgb(41, 79, 179) |
| HSL | hsl(223, 63%, 43%) |
| HSV | hsv(223, 77%, 70%) |
| CMYK | cmyk(77.1%, 55.9%, 0%, 29.8%) |
| CIE-LAB | lab(36.59, 23.07, -56.99) |
| CIE-LCH | lch(36.59, 61.48, 292.04°) |
| OKLab | oklab(46.17% -0.0148 -0.1644) |
| OKLCH | oklch(46.17% 0.165 264.8) |
| XYZ | xyz(11.8442, 9.3167, 43.8132) |
| Luminance | 0.0932 (WCAG relative) |
| Temperature | cool |
| Family | blue |
Closest named colors
Sapphire
#0F52BA
ΔE00 2.25
Cobalt
#0047AB
ΔE00 3.26
Blue Blue
#2242C7
ΔE00 5.19
Cobalt (survey)
#1E488F
ΔE00 5.46
Dusk Blue
#26538D
ΔE00 5.87
Denim Blue
#3B5B92
ΔE00 6.03
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#294FB3 #B38D29
analogous
#2994B3 #294FB3 #4829B3
triadic
#294FB3 #B3294F #4FB329
tetradic
#294FB3 #B32994 #B38D29 #29B348
square
#294FB3 #B32994 #B38D29 #29B348
split-complementary
#294FB3 #B34829 #94B329
monochromatic
#12234F #1E3981 #294FB3 #456CD4 #7794E0
Accessibility & contrast
On white
7.33
#294FB3 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.86
#294FB3 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #294FB3
7.33:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##294FB3 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##294FB3 | 1.00 | 7.33 | 2.86 | 7.33 |
| #FFFFFF | 7.33 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.86 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.33 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#005DB6
Deuteranopia (green-blind)
#0050B1
Tritanopia (blue-blind)
#006879
Achromatopsia (no color)
#565656
Design tokens & code
CSS
--color: #294fb3; /* rgb */ color: rgb(41, 79, 179); /* oklch */ color: oklch(46.2% 0.165 264.8);
Tailwind
colors: {
custom: {
50: '#787fca',
500: '#294fb3',
950: '#000000',
},
}SCSS
$custom: #294fb3; $custom-light: #787fca; $custom-dark: #000000;
JSON
{
"hex": "#294fb3",
"rgb": {
"r": 41,
"g": 79,
"b": 179
},
"hsl": {
"h": 223.478,
"s": 62.727,
"l": 43.137
},
"oklch": {
"l": 0.4617,
"c": 0.16504,
"h": 264.8
},
"luminance": 0.09318
}Semantic roles & 50–950 ramp
primary
#294FB3
secondary
#C7AF70
accent
#B942E6
background
#F7F7FC
surface
#EEEEF8
border
#C9C9D1
text
#0A0A13
muted
#7C7C82