#294FB1#294FB1

#294FB1 is a mid, vivid blue. Relative luminance 0.092; OKLCH L 46.0% C 0.162 H 264.7°. Best body text is #FFFFFF at 7.37:1 contrast (WCAG AA passes).

Color values

HEX	#294FB1
RGB	rgb(41, 79, 177)
HSL	hsl(223, 62%, 43%)
HSV	hsv(223, 77%, 69%)
CMYK	cmyk(76.8%, 55.4%, 0%, 30.6%)
CIE-LAB	lab(36.44, 22.31, -56.05)
CIE-LCH	lch(36.44, 60.33, 291.70°)
OKLab	oklab(46.01% -0.015 -0.1616)
OKLCH	oklch(46.01% 0.162 264.7)
XYZ	xyz(11.6434, 9.2364, 42.7556)
Luminance	0.0924 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#294FB1 #B18B29

analogous

#2993B1 #294FB1 #4729B1

triadic

#294FB1 #B1294F #4FB129

tetradic

#294FB1 #B12993 #B18B29 #29B147

square

#294FB1 #B12993 #B18B29 #29B147

split-complementary

#294FB1 #B14729 #93B129

monochromatic

#12234E #1D397F #294FB1 #446CD4 #7593DF

Accessibility & contrast

On white

7.37

#294FB1 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.85

#294FB1 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #294FB1

7.37:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##294FB1	#FFFFFF	#000000	##FFFFFF
##294FB1	1.00	7.37	2.85	7.37
#FFFFFF	7.37	1.00	21.00	1.00
#000000	2.85	21.00	1.00	21.00
##FFFFFF	7.37	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005CB4

Deuteranopia (green-blind)

#0050AF

Tritanopia (blue-blind)

#006778

Achromatopsia (no color)

#565656

Design tokens & code

CSS

--color: #294fb1;
/* rgb */ color: rgb(41, 79, 177);
/* oklch */ color: oklch(46.0% 0.162 264.7);

Tailwind

colors: {
  custom: {
    50: '#777fc9',
    500: '#294fb1',
    950: '#000000',
  },
}

SCSS

$custom: #294fb1;
$custom-light: #777fc9;
$custom-dark: #000000;

JSON

{
  "hex": "#294fb1",
  "rgb": {
    "r": 41,
    "g": 79,
    "b": 177
  },
  "hsl": {
    "h": 223.235,
    "s": 62.385,
    "l": 42.745
  },
  "oklch": {
    "l": 0.46007,
    "c": 0.16231,
    "h": 264.7
  },
  "luminance": 0.09238
}

Semantic roles & 50–950 ramp

primary

#294FB1

secondary

#C7AE6F

accent

#B842E5

background

#F7F7FC

surface

#EEEEF8

border

#C9C9D1

text

#0A0A13

muted

#7C7C82

Preview Lab

Preview with #294FB1

Body copy rendered with the generated semantic roles for this colour.

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