#294EB1#294EB1

#294EB1 is a mid, vivid blue. Relative luminance 0.091; OKLCH L 45.8% C 0.164 H 265.0°. Best body text is #FFFFFF at 7.45:1 contrast (WCAG AA passes).

Color values

HEX	#294EB1
RGB	rgb(41, 78, 177)
HSL	hsl(224, 62%, 43%)
HSV	hsv(224, 77%, 69%)
CMYK	cmyk(76.8%, 55.9%, 0%, 30.6%)
CIE-LAB	lab(36.16, 22.97, -56.49)
CIE-LCH	lch(36.16, 60.98, 292.13°)
OKLab	oklab(45.8% -0.0143 -0.1629)
OKLCH	oklch(45.8% 0.164 265)
XYZ	xyz(11.5718, 9.0932, 42.7317)
Luminance	0.0910 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#294EB1 #B18C29

analogous

#2992B1 #294EB1 #4829B1

triadic

#294EB1 #B1294E #4EB129

tetradic

#294EB1 #B12992 #B18C29 #29B148

square

#294EB1 #B12992 #B18C29 #29B148

split-complementary

#294EB1 #B14829 #92B129

monochromatic

#12224E #1D387F #294EB1 #446BD4 #7592DF

Accessibility & contrast

On white

7.45

#294EB1 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.82

#294EB1 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #294EB1

7.45:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##294EB1	#FFFFFF	#000000	##FFFFFF
##294EB1	1.00	7.45	2.82	7.45
#FFFFFF	7.45	1.00	21.00	1.00
#000000	2.82	21.00	1.00	21.00
##FFFFFF	7.45	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005CB4

Deuteranopia (green-blind)

#004FAF

Tritanopia (blue-blind)

#006678

Achromatopsia (no color)

#555555

Design tokens & code

CSS

--color: #294eb1;
/* rgb */ color: rgb(41, 78, 177);
/* oklch */ color: oklch(45.8% 0.164 265.0);

Tailwind

colors: {
  custom: {
    50: '#777fc9',
    500: '#294eb1',
    950: '#000000',
  },
}

SCSS

$custom: #294eb1;
$custom-light: #777fc9;
$custom-dark: #000000;

JSON

{
  "hex": "#294eb1",
  "rgb": {
    "r": 41,
    "g": 78,
    "b": 177
  },
  "hsl": {
    "h": 223.676,
    "s": 62.385,
    "l": 42.745
  },
  "oklch": {
    "l": 0.45802,
    "c": 0.16356,
    "h": 265
  },
  "luminance": 0.09095
}

Semantic roles & 50–950 ramp

primary

#294EB1

secondary

#C7AF6F

accent

#B942E5

background

#F7F7FC

surface

#EEEEF8

border

#C9C9D1

text

#0A0A13

muted

#7C7C82

Preview Lab

Preview with #294EB1

Body copy rendered with the generated semantic roles for this colour.

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