#294DB5#294DB5
#294DB5 is a mid, vivid blue. Relative luminance 0.091; OKLCH L 45.9% C 0.170 H 265.5°. Best body text is #FFFFFF at 7.44:1 contrast (WCAG AA passes).
Color values
| HEX | #294DB5 |
|---|---|
| RGB | rgb(41, 77, 181) |
| HSL | hsl(225, 63%, 44%) |
| HSV | hsv(225, 77%, 71%) |
| CMYK | cmyk(77.3%, 57.5%, 0%, 29%) |
| CIE-LAB | lab(36.20, 25.16, -58.79) |
| CIE-LCH | lch(36.20, 63.95, 293.17°) |
| OKLab | oklab(45.93% -0.0133 -0.1697) |
| OKLCH | oklch(45.93% 0.17 265.5) |
| XYZ | xyz(11.9059, 9.1140, 44.8388) |
| Luminance | 0.0911 (WCAG relative) |
| Temperature | cool |
| Family | blue |
Closest named colors
Sapphire
#0F52BA
ΔE00 2.81
Cobalt
#0047AB
ΔE00 3.18
Blue Blue
#2242C7
ΔE00 4.41
Cobalt (survey)
#1E488F
ΔE00 5.72
Blue (survey)
#0343DF
ΔE00 6.07
Dusk Blue
#26538D
ΔE00 6.48
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#294DB5 #B59129
analogous
#2993B5 #294DB5 #4B29B5
triadic
#294DB5 #B5294D #4DB529
tetradic
#294DB5 #B52993 #B59129 #29B54B
square
#294DB5 #B52993 #B59129 #29B54B
split-complementary
#294DB5 #B54B29 #93B529
monochromatic
#122351 #1E3883 #294DB5 #466BD5 #7893E0
Accessibility & contrast
On white
7.44
#294DB5 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.82
#294DB5 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #294DB5
7.44:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##294DB5 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##294DB5 | 1.00 | 7.44 | 2.82 | 7.44 |
| #FFFFFF | 7.44 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.82 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.44 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#005CB9
Deuteranopia (green-blind)
#004FB3
Tritanopia (blue-blind)
#006779
Achromatopsia (no color)
#555555
Design tokens & code
CSS
--color: #294db5; /* rgb */ color: rgb(41, 77, 181); /* oklch */ color: oklch(45.9% 0.170 265.5);
Tailwind
colors: {
custom: {
50: '#787ecc',
500: '#294db5',
950: '#000000',
},
}SCSS
$custom: #294db5; $custom-light: #787ecc; $custom-dark: #000000;
JSON
{
"hex": "#294db5",
"rgb": {
"r": 41,
"g": 77,
"b": 181
},
"hsl": {
"h": 224.571,
"s": 63.063,
"l": 43.529
},
"oklch": {
"l": 0.45929,
"c": 0.17023,
"h": 265.5
},
"luminance": 0.09115
}Semantic roles & 50–950 ramp
primary
#294DB5
secondary
#C8B272
accent
#BC42E6
background
#F8F7FC
surface
#EFEEF9
border
#CAC9D2
text
#0A0913
muted
#7C7B82