#294DAA#294DAA

#294DAA is a mid, vivid blue. Relative luminance 0.087; OKLCH L 45.0% C 0.155 H 264.8°. Best body text is #FFFFFF at 7.67:1 contrast (WCAG AA passes).

Color values

HEX	#294DAA
RGB	rgb(41, 77, 170)
HSL	hsl(223, 61%, 41%)
HSV	hsv(223, 76%, 67%)
CMYK	cmyk(75.9%, 54.7%, 0%, 33.3%)
CIE-LAB	lab(35.36, 20.95, -53.64)
CIE-LCH	lch(35.36, 57.58, 291.34°)
OKLab	oklab(45.03% -0.014 -0.1546)
OKLCH	oklch(45.03% 0.155 264.8)
XYZ	xyz(10.8215, 8.6803, 39.1276)
Luminance	0.0868 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#294DAA #AA8629

analogous

#298EAA #294DAA #4629AA

triadic

#294DAA #AA294D #4DAA29

tetradic

#294DAA #AA298E #AA8629 #29AA46

square

#294DAA #AA298E #AA8629 #29AA46

split-complementary

#294DAA #AA4629 #8EAA29

monochromatic

#112047 #1D3779 #294DAA #3F68D1 #718FDD

Accessibility & contrast

On white

7.67

#294DAA on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.74

#294DAA on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #294DAA

7.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##294DAA	#FFFFFF	#000000	##FFFFFF
##294DAA	1.00	7.67	2.74	7.67
#FFFFFF	7.67	1.00	21.00	1.00
#000000	2.74	21.00	1.00	21.00
##FFFFFF	7.67	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0059AD

Deuteranopia (green-blind)

#004DA8

Tritanopia (blue-blind)

#006474

Achromatopsia (no color)

#535353

Design tokens & code

CSS

--color: #294daa;
/* rgb */ color: rgb(41, 77, 170);
/* oklch */ color: oklch(45.0% 0.155 264.8);

Tailwind

colors: {
  custom: {
    50: '#767ec4',
    500: '#294daa',
    950: '#000000',
  },
}

SCSS

$custom: #294daa;
$custom-light: #767ec4;
$custom-dark: #000000;

JSON

{
  "hex": "#294daa",
  "rgb": {
    "r": 41,
    "g": 77,
    "b": 170
  },
  "hsl": {
    "h": 223.256,
    "s": 61.137,
    "l": 41.373
  },
  "oklch": {
    "l": 0.4503,
    "c": 0.15519,
    "h": 264.8
  },
  "luminance": 0.08681
}

Semantic roles & 50–950 ramp

primary

#294DAA

secondary

#C4AB6B

accent

#B744E4

background

#F7F7FC

surface

#EEEEF8

border

#C9C9D1

text

#0A0913

muted

#7C7B82

Preview Lab

Preview with #294DAA

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →