#294D9D#294D9D

#294D9D is a dark, vivid blue. Relative luminance 0.082; OKLCH L 44.0% C 0.137 H 263.6°. Best body text is #FFFFFF at 7.95:1 contrast (WCAG AA passes).

Color values

HEX	#294D9D
RGB	rgb(41, 77, 157)
HSL	hsl(221, 59%, 39%)
HSV	hsv(221, 74%, 62%)
CMYK	cmyk(73.9%, 51%, 0%, 38.4%)
CIE-LAB	lab(34.42, 15.94, -47.37)
CIE-LCH	lch(34.42, 49.98, 288.60°)
OKLab	oklab(44.02% -0.0154 -0.1361)
OKLCH	oklch(44.02% 0.137 263.6)
XYZ	xyz(9.6520, 8.2125, 32.9682)
Luminance	0.0821 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#294D9D #9D7929

analogous

#29879D #294D9D #3F299D

triadic

#294D9D #9D294D #4D9D29

tetradic

#294D9D #9D2987 #9D7929 #299D3F

square

#294D9D #9D2987 #9D7929 #299D3F

split-complementary

#294D9D #9D3F29 #879D29

monochromatic

#101D3C #1C356C #294D9D #3866CB #698BD8

Accessibility & contrast

On white

7.95

#294D9D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.64

#294D9D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #294D9D

7.95:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##294D9D	#FFFFFF	#000000	##FFFFFF
##294D9D	1.00	7.95	2.64	7.95
#FFFFFF	7.95	1.00	21.00	1.00
#000000	2.64	21.00	1.00	21.00
##FFFFFF	7.95	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1D57A0

Deuteranopia (green-blind)

#004C9B

Tritanopia (blue-blind)

#00606D

Achromatopsia (no color)

#515151

Design tokens & code

CSS

--color: #294d9d;
/* rgb */ color: rgb(41, 77, 157);
/* oklch */ color: oklch(44.0% 0.137 263.6);

Tailwind

colors: {
  custom: {
    50: '#737eba',
    500: '#294d9d',
    950: '#000000',
  },
}

SCSS

$custom: #294d9d;
$custom-light: #737eba;
$custom-dark: #000000;

JSON

{
  "hex": "#294d9d",
  "rgb": {
    "r": 41,
    "g": 77,
    "b": 157
  },
  "hsl": {
    "h": 221.379,
    "s": 58.586,
    "l": 38.824
  },
  "oklch": {
    "l": 0.44018,
    "c": 0.13698,
    "h": 263.6
  },
  "luminance": 0.08213
}

Semantic roles & 50–950 ramp

primary

#294D9D

secondary

#BEA264

accent

#B146E2

background

#F7F7FB

surface

#EDEEF6

border

#C8C9D0

text

#090912

muted

#7B7B81

Preview Lab

Preview with #294D9D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →