#294D9A#294D9A
#294D9A is a dark, vivid blue. Relative luminance 0.081; OKLCH L 43.8% C 0.133 H 263.2°. Best body text is #FFFFFF at 8.01:1 contrast (WCAG AA passes).
Color values
| HEX | #294D9A |
|---|---|
| RGB | rgb(41, 77, 154) |
| HSL | hsl(221, 58%, 38%) |
| HSV | hsv(221, 73%, 60%) |
| CMYK | cmyk(73.4%, 50%, 0%, 39.6%) |
| CIE-LAB | lab(34.21, 14.78, -45.89) |
| CIE-LCH | lch(34.21, 48.21, 287.85°) |
| OKLab | oklab(43.79% -0.0158 -0.1318) |
| OKLCH | oklch(43.79% 0.133 263.2) |
| XYZ | xyz(9.3990, 8.1113, 31.6359) |
| Luminance | 0.0811 (WCAG relative) |
| Temperature | cool |
| Family | blue |
Closest named colors
Cobalt (survey)
#1E488F
ΔE00 2.30
Cobalt
#0047AB
ΔE00 3.26
Dusk Blue
#26538D
ΔE00 3.53
Sapphire
#0F52BA
ΔE00 4.36
Denim Blue
#3B5B92
ΔE00 4.88
Light Navy
#155084
ΔE00 5.35
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#294D9A #9A7629
analogous
#29859A #294D9A #3D299A
triadic
#294D9A #9A294D #4D9A29
tetradic
#294D9A #9A2985 #9A7629 #299A3D
square
#294D9A #9A2985 #9A7629 #299A3D
split-complementary
#294D9A #9A3D29 #859A29
monochromatic
#0F1D39 #1C356A #294D9A #3765CA #678AD7
Accessibility & contrast
On white
8.01
#294D9A on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.62
#294D9A on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #294D9A
8.01:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##294D9A | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##294D9A | 1.00 | 8.01 | 2.62 | 8.01 |
| #FFFFFF | 8.01 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.62 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.01 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#21569D
Deuteranopia (green-blind)
#004C98
Tritanopia (blue-blind)
#005F6C
Achromatopsia (no color)
#505050
Design tokens & code
CSS
--color: #294d9a; /* rgb */ color: rgb(41, 77, 154); /* oklch */ color: oklch(43.8% 0.133 263.2);
Tailwind
colors: {
custom: {
50: '#727eb8',
500: '#294d9a',
950: '#000000',
},
}SCSS
$custom: #294d9a; $custom-light: #727eb8; $custom-dark: #000000;
JSON
{
"hex": "#294d9a",
"rgb": {
"r": 41,
"g": 77,
"b": 154
},
"hsl": {
"h": 220.885,
"s": 57.949,
"l": 38.235
},
"oklch": {
"l": 0.43793,
"c": 0.13271,
"h": 263.2
},
"luminance": 0.08112
}Semantic roles & 50–950 ramp
primary
#294D9A
secondary
#BDA062
accent
#B047E1
background
#F7F7FB
surface
#EDEEF6
border
#C8C9D0
text
#090911
muted
#7B7B80