#294D99#294D99
#294D99 is a dark, vivid blue. Relative luminance 0.081; OKLCH L 43.7% C 0.131 H 263.0°. Best body text is #FFFFFF at 8.03:1 contrast (WCAG AA passes).
Color values
| HEX | #294D99 |
|---|---|
| RGB | rgb(41, 77, 153) |
| HSL | hsl(221, 58%, 38%) |
| HSV | hsv(221, 73%, 60%) |
| CMYK | cmyk(73.2%, 49.7%, 0%, 40%) |
| CIE-LAB | lab(34.15, 14.39, -45.40) |
| CIE-LCH | lch(34.15, 47.62, 287.59°) |
| OKLab | oklab(43.72% -0.0159 -0.1303) |
| OKLCH | oklch(43.72% 0.131 263) |
| XYZ | xyz(9.3161, 8.0781, 31.1991) |
| Luminance | 0.0808 (WCAG relative) |
| Temperature | cool |
| Family | blue |
Closest named colors
Cobalt (survey)
#1E488F
ΔE00 2.20
Cobalt
#0047AB
ΔE00 3.36
Dusk Blue
#26538D
ΔE00 3.43
Sapphire
#0F52BA
ΔE00 4.47
Denim Blue
#3B5B92
ΔE00 4.84
Light Navy
#155084
ΔE00 5.25
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#294D99 #997529
analogous
#298599 #294D99 #3D2999
triadic
#294D99 #99294D #4D9929
tetradic
#294D99 #992985 #997529 #29993D
square
#294D99 #992985 #997529 #29993D
split-complementary
#294D99 #993D29 #859929
monochromatic
#0F1C38 #1C3569 #294D99 #3665C9 #668AD6
Accessibility & contrast
On white
8.03
#294D99 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.62
#294D99 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #294D99
8.03:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##294D99 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##294D99 | 1.00 | 8.03 | 2.62 | 8.03 |
| #FFFFFF | 8.03 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.62 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.03 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#22569C
Deuteranopia (green-blind)
#004B97
Tritanopia (blue-blind)
#005F6B
Achromatopsia (no color)
#505050
Design tokens & code
CSS
--color: #294d99; /* rgb */ color: rgb(41, 77, 153); /* oklch */ color: oklch(43.7% 0.131 263.0);
Tailwind
colors: {
custom: {
50: '#727eb8',
500: '#294d99',
950: '#000000',
},
}SCSS
$custom: #294d99; $custom-light: #727eb8; $custom-dark: #000000;
JSON
{
"hex": "#294d99",
"rgb": {
"r": 41,
"g": 77,
"b": 153
},
"hsl": {
"h": 220.714,
"s": 57.732,
"l": 38.039
},
"oklch": {
"l": 0.43719,
"c": 0.13128,
"h": 263
},
"luminance": 0.08079
}Semantic roles & 50–950 ramp
primary
#294D99
secondary
#BC9F62
accent
#AF47E1
background
#F7F7FB
surface
#EDEEF6
border
#C8C9D0
text
#090911
muted
#7B7B80