#294D99#294D99

#294D99 is a dark, vivid blue. Relative luminance 0.081; OKLCH L 43.7% C 0.131 H 263.0°. Best body text is #FFFFFF at 8.03:1 contrast (WCAG AA passes).

Color values

HEX#294D99
RGBrgb(41, 77, 153)
HSLhsl(221, 58%, 38%)
HSVhsv(221, 73%, 60%)
CMYKcmyk(73.2%, 49.7%, 0%, 40%)
CIE-LABlab(34.15, 14.39, -45.40)
CIE-LCHlch(34.15, 47.62, 287.59°)
OKLaboklab(43.72% -0.0159 -0.1303)
OKLCHoklch(43.72% 0.131 263)
XYZxyz(9.3161, 8.0781, 31.1991)
Luminance0.0808 (WCAG relative)
Temperaturecool
Familyblue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#294D99 #997529
analogous
#298599 #294D99 #3D2999
triadic
#294D99 #99294D #4D9929
tetradic
#294D99 #992985 #997529 #29993D
square
#294D99 #992985 #997529 #29993D
split-complementary
#294D99 #993D29 #859929
monochromatic
#0F1C38 #1C3569 #294D99 #3665C9 #668AD6

Accessibility & contrast

On white

8.03
#294D99 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.62
#294D99 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #294D99
8.03:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##294D99#FFFFFF#000000##FFFFFF
##294D991.008.032.628.03
#FFFFFF8.031.0021.001.00
#0000002.6221.001.0021.00
##FFFFFF8.031.0021.001.00

Color blindness preview

Protanopia (red-blind)
#22569C
Deuteranopia (green-blind)
#004B97
Tritanopia (blue-blind)
#005F6B
Achromatopsia (no color)
#505050

Design tokens & code

CSS
--color: #294d99;
/* rgb */ color: rgb(41, 77, 153);
/* oklch */ color: oklch(43.7% 0.131 263.0);
Tailwind
colors: {
  custom: {
    50: '#727eb8',
    500: '#294d99',
    950: '#000000',
  },
}
SCSS
$custom: #294d99;
$custom-light: #727eb8;
$custom-dark: #000000;
JSON
{
  "hex": "#294d99",
  "rgb": {
    "r": 41,
    "g": 77,
    "b": 153
  },
  "hsl": {
    "h": 220.714,
    "s": 57.732,
    "l": 38.039
  },
  "oklch": {
    "l": 0.43719,
    "c": 0.13128,
    "h": 263
  },
  "luminance": 0.08079
}

Semantic roles & 50–950 ramp

primary
#294D99
secondary
#BC9F62
accent
#AF47E1
background
#F7F7FB
surface
#EDEEF6
border
#C8C9D0
text
#090911
muted
#7B7B80

Preview Lab

Preview with #294D99

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#294D99 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva