#294D96#294D96

#294D96 is a dark, vivid blue. Relative luminance 0.080; OKLCH L 43.5% C 0.127 H 262.6°. Best body text is #FFFFFF at 8.09:1 contrast (WCAG AA passes).

Color values

HEX	#294D96
RGB	rgb(41, 77, 150)
HSL	hsl(220, 57%, 37%)
HSV	hsv(220, 73%, 59%)
CMYK	cmyk(72.7%, 48.7%, 0%, 41.2%)
CIE-LAB	lab(33.94, 13.23, -43.91)
CIE-LCH	lch(33.94, 45.86, 286.77°)
OKLab	oklab(43.5% -0.0164 -0.1259)
OKLCH	oklch(43.5% 0.127 262.6)
XYZ	xyz(9.0714, 7.9802, 29.9105)
Luminance	0.0798 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#294D96 #967229

analogous

#298496 #294D96 #3B2996

triadic

#294D96 #96294D #4D9629

tetradic

#294D96 #962984 #967229 #29963B

square

#294D96 #962984 #967229 #29963B

split-complementary

#294D96 #963B29 #849629

monochromatic

#0F1C36 #1C3466 #294D96 #3666C6 #658AD5

Accessibility & contrast

On white

8.09

#294D96 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.60

#294D96 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #294D96

8.09:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##294D96	#FFFFFF	#000000	##FFFFFF
##294D96	1.00	8.09	2.60	8.09
#FFFFFF	8.09	1.00	21.00	1.00
#000000	2.60	21.00	1.00	21.00
##FFFFFF	8.09	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#265599

Deuteranopia (green-blind)

#084B95

Tritanopia (blue-blind)

#005E6A

Achromatopsia (no color)

#505050

Design tokens & code

CSS

--color: #294d96;
/* rgb */ color: rgb(41, 77, 150);
/* oklch */ color: oklch(43.5% 0.127 262.6);

Tailwind

colors: {
  custom: {
    50: '#717eb5',
    500: '#294d96',
    950: '#000000',
  },
}

SCSS

$custom: #294d96;
$custom-light: #717eb5;
$custom-dark: #000000;

JSON

{
  "hex": "#294d96",
  "rgb": {
    "r": 41,
    "g": 77,
    "b": 150
  },
  "hsl": {
    "h": 220.183,
    "s": 57.068,
    "l": 37.451
  },
  "oklch": {
    "l": 0.43498,
    "c": 0.12699,
    "h": 262.6
  },
  "luminance": 0.07981
}

Semantic roles & 50–950 ramp

primary

#294D96

secondary

#BB9D60

accent

#AE47E0

background

#F7F7FB

surface

#EDEEF6

border

#C8C9D0

text

#090911

muted

#7B7B80

Preview Lab

Preview with #294D96

Body copy rendered with the generated semantic roles for this colour.

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