#294BB3#294BB3

#294BB3 is a mid, vivid blue. Relative luminance 0.088; OKLCH L 45.4% C 0.170 H 266.0°. Best body text is #FFFFFF at 7.63:1 contrast (WCAG AA passes).

Color values

HEX	#294BB3
RGB	rgb(41, 75, 179)
HSL	hsl(225, 63%, 43%)
HSV	hsv(225, 77%, 70%)
CMYK	cmyk(77.1%, 58.1%, 0%, 29.8%)
CIE-LAB	lab(35.51, 25.73, -58.74)
CIE-LCH	lch(35.51, 64.12, 293.65°)
OKLab	oklab(45.36% -0.012 -0.1696)
OKLCH	oklch(45.36% 0.17 266)
XYZ	xyz(11.5644, 8.7569, 43.7199)
Luminance	0.0876 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#294BB3 #B39129

analogous

#2990B3 #294BB3 #4C29B3

triadic

#294BB3 #B3294B #4BB329

tetradic

#294BB3 #B32990 #B39129 #29B34C

square

#294BB3 #B32990 #B39129 #29B34C

split-complementary

#294BB3 #B34C29 #90B329

monochromatic

#12214F #1E3681 #294BB3 #4568D4 #7791E0

Accessibility & contrast

On white

7.63

#294BB3 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.75

#294BB3 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #294BB3

7.63:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##294BB3	#FFFFFF	#000000	##FFFFFF
##294BB3	1.00	7.63	2.75	7.63
#FFFFFF	7.63	1.00	21.00	1.00
#000000	2.75	21.00	1.00	21.00
##FFFFFF	7.63	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005AB7

Deuteranopia (green-blind)

#004DB1

Tritanopia (blue-blind)

#006577

Achromatopsia (no color)

#545454

Design tokens & code

CSS

--color: #294bb3;
/* rgb */ color: rgb(41, 75, 179);
/* oklch */ color: oklch(45.4% 0.170 266.0);

Tailwind

colors: {
  custom: {
    50: '#787ccb',
    500: '#294bb3',
    950: '#000000',
  },
}

SCSS

$custom: #294bb3;
$custom-light: #787ccb;
$custom-dark: #000000;

JSON

{
  "hex": "#294bb3",
  "rgb": {
    "r": 41,
    "g": 75,
    "b": 179
  },
  "hsl": {
    "h": 225.217,
    "s": 62.727,
    "l": 43.137
  },
  "oklch": {
    "l": 0.45361,
    "c": 0.17,
    "h": 266
  },
  "luminance": 0.08758
}

Semantic roles & 50–950 ramp

primary

#294BB3

secondary

#C7B270

accent

#BD42E6

background

#F8F7FC

surface

#EFEEF9

border

#CAC9D2

text

#0A0913

muted

#7C7B82

Preview Lab

Preview with #294BB3

Body copy rendered with the generated semantic roles for this colour.

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