#294BB2#294BB2

#294BB2 is a mid, vivid blue. Relative luminance 0.087; OKLCH L 45.3% C 0.169 H 265.9°. Best body text is #FFFFFF at 7.65:1 contrast (WCAG AA passes).

Color values

HEX	#294BB2
RGB	rgb(41, 75, 178)
HSL	hsl(225, 63%, 43%)
HSV	hsv(225, 77%, 70%)
CMYK	cmyk(77%, 57.9%, 0%, 30.2%)
CIE-LAB	lab(35.43, 25.35, -58.27)
CIE-LCH	lch(35.43, 63.55, 293.51°)
OKLab	oklab(45.28% -0.012 -0.1682)
OKLCH	oklch(45.28% 0.169 265.9)
XYZ	xyz(11.4636, 8.7166, 43.1892)
Luminance	0.0872 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#294BB2 #B29029

analogous

#2990B2 #294BB2 #4B29B2

triadic

#294BB2 #B2294B #4BB229

tetradic

#294BB2 #B22990 #B29029 #29B24B

square

#294BB2 #B22990 #B29029 #29B24B

split-complementary

#294BB2 #B24B29 #90B229

monochromatic

#12214F #1E3680 #294BB2 #4468D4 #7690DF

Accessibility & contrast

On white

7.65

#294BB2 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.74

#294BB2 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #294BB2

7.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##294BB2	#FFFFFF	#000000	##FFFFFF
##294BB2	1.00	7.65	2.74	7.65
#FFFFFF	7.65	1.00	21.00	1.00
#000000	2.74	21.00	1.00	21.00
##FFFFFF	7.65	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005AB5

Deuteranopia (green-blind)

#004DB0

Tritanopia (blue-blind)

#006577

Achromatopsia (no color)

#535353

Design tokens & code

CSS

--color: #294bb2;
/* rgb */ color: rgb(41, 75, 178);
/* oklch */ color: oklch(45.3% 0.169 265.9);

Tailwind

colors: {
  custom: {
    50: '#787cca',
    500: '#294bb2',
    950: '#000000',
  },
}

SCSS

$custom: #294bb2;
$custom-light: #787cca;
$custom-dark: #000000;

JSON

{
  "hex": "#294bb2",
  "rgb": {
    "r": 41,
    "g": 75,
    "b": 178
  },
  "hsl": {
    "h": 225.109,
    "s": 62.557,
    "l": 42.941
  },
  "oklch": {
    "l": 0.45277,
    "c": 0.16865,
    "h": 265.9
  },
  "luminance": 0.08718
}

Semantic roles & 50–950 ramp

primary

#294BB2

secondary

#C7B170

accent

#BD42E6

background

#F7F7FC

surface

#EEEEF8

border

#C9C9D1

text

#0A0913

muted

#7C7B82

Preview Lab

Preview with #294BB2

Body copy rendered with the generated semantic roles for this colour.

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