#294BB0#294BB0

#294BB0 is a mid, vivid blue. Relative luminance 0.086; OKLCH L 45.1% C 0.166 H 265.8°. Best body text is #FFFFFF at 7.70:1 contrast (WCAG AA passes).

Color values

HEX	#294BB0
RGB	rgb(41, 75, 176)
HSL	hsl(225, 62%, 43%)
HSV	hsv(225, 77%, 69%)
CMYK	cmyk(76.7%, 57.4%, 0%, 31%)
CIE-LAB	lab(35.28, 24.58, -57.34)
CIE-LCH	lch(35.28, 62.39, 293.20°)
OKLab	oklab(45.11% -0.0121 -0.1655)
OKLCH	oklch(45.11% 0.166 265.8)
XYZ	xyz(11.2642, 8.6369, 42.1393)
Luminance	0.0864 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#294BB0 #B08E29

analogous

#298EB0 #294BB0 #4B29B0

triadic

#294BB0 #B0294B #4BB029

tetradic

#294BB0 #B0298E #B08E29 #29B04B

square

#294BB0 #B0298E #B08E29 #29B04B

split-complementary

#294BB0 #B04B29 #8EB029

monochromatic

#12214D #1D367E #294BB0 #4367D3 #758FDF

Accessibility & contrast

On white

7.70

#294BB0 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.73

#294BB0 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #294BB0

7.70:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##294BB0	#FFFFFF	#000000	##FFFFFF
##294BB0	1.00	7.70	2.73	7.70
#FFFFFF	7.70	1.00	21.00	1.00
#000000	2.73	21.00	1.00	21.00
##FFFFFF	7.70	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0059B3

Deuteranopia (green-blind)

#004DAE

Tritanopia (blue-blind)

#006476

Achromatopsia (no color)

#535353

Design tokens & code

CSS

--color: #294bb0;
/* rgb */ color: rgb(41, 75, 176);
/* oklch */ color: oklch(45.1% 0.166 265.8);

Tailwind

colors: {
  custom: {
    50: '#777cc8',
    500: '#294bb0',
    950: '#000000',
  },
}

SCSS

$custom: #294bb0;
$custom-light: #777cc8;
$custom-dark: #000000;

JSON

{
  "hex": "#294bb0",
  "rgb": {
    "r": 41,
    "g": 75,
    "b": 176
  },
  "hsl": {
    "h": 224.889,
    "s": 62.212,
    "l": 42.549
  },
  "oklch": {
    "l": 0.4511,
    "c": 0.16593,
    "h": 265.8
  },
  "luminance": 0.08638
}

Semantic roles & 50–950 ramp

primary

#294BB0

secondary

#C6B06F

accent

#BC43E5

background

#F7F7FC

surface

#EEEEF8

border

#C9C9D1

text

#0A0913

muted

#7C7B82

Preview Lab

Preview with #294BB0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →