#294BA4#294BA4

#294BA4 is a dark, vivid blue. Relative luminance 0.082; OKLCH L 44.1% C 0.149 H 265.0°. Best body text is #FFFFFF at 7.96:1 contrast (WCAG AA passes).

Color values

HEX	#294BA4
RGB	rgb(41, 75, 164)
HSL	hsl(223, 60%, 40%)
HSV	hsv(223, 75%, 64%)
CMYK	cmyk(75%, 54.3%, 0%, 35.7%)
CIE-LAB	lab(34.36, 19.98, -51.67)
CIE-LCH	lch(34.36, 55.40, 291.14°)
OKLab	oklab(44.13% -0.0129 -0.1488)
OKLCH	oklch(44.13% 0.149 265)
XYZ	xyz(10.1290, 8.1828, 36.1604)
Luminance	0.0818 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#294BA4 #A48229

analogous

#2988A4 #294BA4 #4529A4

triadic

#294BA4 #A4294B #4BA429

tetradic

#294BA4 #A42988 #A48229 #29A445

square

#294BA4 #A42988 #A48229 #29A445

split-complementary

#294BA4 #A44529 #88A429

monochromatic

#111E42 #1D3573 #294BA4 #3C64CE #6D8BDA

Accessibility & contrast

On white

7.96

#294BA4 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.64

#294BA4 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #294BA4

7.96:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##294BA4	#FFFFFF	#000000	##FFFFFF
##294BA4	1.00	7.96	2.64	7.96
#FFFFFF	7.96	1.00	21.00	1.00
#000000	2.64	21.00	1.00	21.00
##FFFFFF	7.96	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0557A7

Deuteranopia (green-blind)

#004BA2

Tritanopia (blue-blind)

#006170

Achromatopsia (no color)

#515151

Design tokens & code

CSS

--color: #294ba4;
/* rgb */ color: rgb(41, 75, 164);
/* oklch */ color: oklch(44.1% 0.149 265.0);

Tailwind

colors: {
  custom: {
    50: '#747cc0',
    500: '#294ba4',
    950: '#000000',
  },
}

SCSS

$custom: #294ba4;
$custom-light: #747cc0;
$custom-dark: #000000;

JSON

{
  "hex": "#294ba4",
  "rgb": {
    "r": 41,
    "g": 75,
    "b": 164
  },
  "hsl": {
    "h": 223.415,
    "s": 60,
    "l": 40.196
  },
  "oklch": {
    "l": 0.44132,
    "c": 0.14937,
    "h": 265
  },
  "luminance": 0.08184
}

Semantic roles & 50–950 ramp

primary

#294BA4

secondary

#C1A868

accent

#B745E3

background

#F7F7FB

surface

#EEEEF7

border

#C9C9D0

text

#090912

muted

#7B7B81

Preview Lab

Preview with #294BA4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →