#294BA1#294BA1
#294BA1 is a dark, vivid blue. Relative luminance 0.081; OKLCH L 43.9% C 0.145 H 264.8°. Best body text is #FFFFFF at 8.03:1 contrast (WCAG AA passes).
Color values
| HEX | #294BA1 |
|---|---|
| RGB | rgb(41, 75, 161) |
| HSL | hsl(223, 59%, 40%) |
| HSV | hsv(223, 75%, 63%) |
| CMYK | cmyk(74.5%, 53.4%, 0%, 36.9%) |
| CIE-LAB | lab(34.14, 18.83, -50.23) |
| CIE-LCH | lch(34.14, 53.64, 290.55°) |
| OKLab | oklab(43.9% -0.0132 -0.1446) |
| OKLCH | oklch(43.9% 0.145 264.8) |
| XYZ | xyz(9.8613, 8.0757, 34.7504) |
| Luminance | 0.0808 (WCAG relative) |
| Temperature | cool |
| Family | blue |
Closest named colors
Cobalt
#0047AB
ΔE00 2.49
Cobalt (survey)
#1E488F
ΔE00 3.07
Sapphire
#0F52BA
ΔE00 4.07
Dusk Blue
#26538D
ΔE00 4.80
Denim Blue
#3B5B92
ΔE00 5.83
Darkish Blue
#014182
ΔE00 6.03
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#294BA1 #A17F29
analogous
#2987A1 #294BA1 #4329A1
triadic
#294BA1 #A1294B #4BA129
tetradic
#294BA1 #A12987 #A17F29 #29A143
square
#294BA1 #A12987 #A17F29 #29A143
split-complementary
#294BA1 #A14329 #87A129
monochromatic
#101E3F #1D3470 #294BA1 #3A64CD #6B8AD9
Accessibility & contrast
On white
8.03
#294BA1 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.62
#294BA1 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #294BA1
8.03:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##294BA1 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##294BA1 | 1.00 | 8.03 | 2.62 | 8.03 |
| #FFFFFF | 8.03 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.62 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.03 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#0E56A4
Deuteranopia (green-blind)
#004B9F
Tritanopia (blue-blind)
#00606E
Achromatopsia (no color)
#505050
Design tokens & code
CSS
--color: #294ba1; /* rgb */ color: rgb(41, 75, 161); /* oklch */ color: oklch(43.9% 0.145 264.8);
Tailwind
colors: {
custom: {
50: '#747cbd',
500: '#294ba1',
950: '#000000',
},
}SCSS
$custom: #294ba1; $custom-light: #747cbd; $custom-dark: #000000;
JSON
{
"hex": "#294ba1",
"rgb": {
"r": 41,
"g": 75,
"b": 161
},
"hsl": {
"h": 223,
"s": 59.406,
"l": 39.608
},
"oklch": {
"l": 0.43895,
"c": 0.14517,
"h": 264.8
},
"luminance": 0.08077
}Semantic roles & 50–950 ramp
primary
#294BA1
secondary
#C0A666
accent
#B645E3
background
#F7F7FB
surface
#EEEEF7
border
#C9C9D0
text
#090912
muted
#7B7B81