#294AA3#294AA3
#294AA3 is a dark, vivid blue. Relative luminance 0.080; OKLCH L 43.8% C 0.149 H 265.3°. Best body text is #FFFFFF at 8.07:1 contrast (WCAG AA passes).
Color values
| HEX | #294AA3 |
|---|---|
| RGB | rgb(41, 74, 163) |
| HSL | hsl(224, 60%, 40%) |
| HSV | hsv(224, 75%, 64%) |
| CMYK | cmyk(74.8%, 54.6%, 0%, 36.1%) |
| CIE-LAB | lab(34.01, 20.27, -51.64) |
| CIE-LCH | lch(34.01, 55.48, 291.43°) |
| OKLab | oklab(43.84% -0.0122 -0.1487) |
| OKLCH | oklch(43.84% 0.149 265.3) |
| XYZ | xyz(9.9718, 8.0122, 35.6642) |
| Luminance | 0.0801 (WCAG relative) |
| Temperature | cool |
| Family | blue |
Closest named colors
Cobalt
#0047AB
ΔE00 2.35
Cobalt (survey)
#1E488F
ΔE00 3.40
Sapphire
#0F52BA
ΔE00 4.16
Dusk Blue
#26538D
ΔE00 5.28
Blue Blue
#2242C7
ΔE00 5.89
Sapphire (survey)
#2138AB
ΔE00 6.07
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#294AA3 #A38229
analogous
#2987A3 #294AA3 #4529A3
triadic
#294AA3 #A3294A #4AA329
tetradic
#294AA3 #A32987 #A38229 #29A345
square
#294AA3 #A32987 #A38229 #29A345
split-complementary
#294AA3 #A34529 #87A329
monochromatic
#101E41 #1D3472 #294AA3 #3B63CE #6C8ADA
Accessibility & contrast
On white
8.07
#294AA3 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.60
#294AA3 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #294AA3
8.07:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##294AA3 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##294AA3 | 1.00 | 8.07 | 2.60 | 8.07 |
| #FFFFFF | 8.07 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.60 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.07 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#0156A6
Deuteranopia (green-blind)
#004BA1
Tritanopia (blue-blind)
#00606F
Achromatopsia (no color)
#505050
Design tokens & code
CSS
--color: #294aa3; /* rgb */ color: rgb(41, 74, 163); /* oklch */ color: oklch(43.8% 0.149 265.3);
Tailwind
colors: {
custom: {
50: '#747cbf',
500: '#294aa3',
950: '#000000',
},
}SCSS
$custom: #294aa3; $custom-light: #747cbf; $custom-dark: #000000;
JSON
{
"hex": "#294aa3",
"rgb": {
"r": 41,
"g": 74,
"b": 163
},
"hsl": {
"h": 223.77,
"s": 59.804,
"l": 40
},
"oklch": {
"l": 0.43842,
"c": 0.14925,
"h": 265.3
},
"luminance": 0.08013
}Semantic roles & 50–950 ramp
primary
#294AA3
secondary
#C1A867
accent
#B845E3
background
#F7F7FB
surface
#EEEDF7
border
#C9C8D0
text
#090912
muted
#7B7B81