#294A94#294A94
#294A94 is a dark, vivid blue. Relative luminance 0.075; OKLCH L 42.7% C 0.128 H 263.8°. Best body text is #FFFFFF at 8.40:1 contrast (WCAG AA passes).
Color values
| HEX | #294A94 |
|---|---|
| RGB | rgb(41, 74, 148) |
| HSL | hsl(221, 57%, 37%) |
| HSV | hsv(221, 72%, 58%) |
| CMYK | cmyk(72.3%, 50%, 0%, 42%) |
| CIE-LAB | lab(32.93, 14.48, -44.31) |
| CIE-LCH | lch(32.93, 46.62, 288.09°) |
| OKLab | oklab(42.68% -0.0139 -0.1272) |
| OKLCH | oklch(42.68% 0.128 263.8) |
| XYZ | xyz(8.7066, 7.5062, 29.0012) |
| Luminance | 0.0751 (WCAG relative) |
| Temperature | cool |
| Family | blue |
Closest named colors
Cobalt (survey)
#1E488F
ΔE00 1.57
Cobalt
#0047AB
ΔE00 3.55
Dusk Blue
#26538D
ΔE00 4.06
Darkish Blue
#014182
ΔE00 4.66
Twilight Blue
#0A437A
ΔE00 5.26
Sapphire
#0F52BA
ΔE00 5.46
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#294A94 #947329
analogous
#298094 #294A94 #3D2994
triadic
#294A94 #94294A #4A9429
tetradic
#294A94 #942980 #947329 #29943D
square
#294A94 #942980 #947329 #29943D
split-complementary
#294A94 #943D29 #809429
monochromatic
#0E1A34 #1C3264 #294A94 #3662C4 #6386D4
Accessibility & contrast
On white
8.40
#294A94 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.50
#294A94 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #294A94
8.40:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##294A94 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##294A94 | 1.00 | 8.40 | 2.50 | 8.40 |
| #FFFFFF | 8.40 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.50 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.40 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#205397
Deuteranopia (green-blind)
#004993
Tritanopia (blue-blind)
#005B68
Achromatopsia (no color)
#4D4D4D
Design tokens & code
CSS
--color: #294a94; /* rgb */ color: rgb(41, 74, 148); /* oklch */ color: oklch(42.7% 0.128 263.8);
Tailwind
colors: {
custom: {
50: '#717cb4',
500: '#294a94',
950: '#000000',
},
}SCSS
$custom: #294a94; $custom-light: #717cb4; $custom-dark: #000000;
JSON
{
"hex": "#294a94",
"rgb": {
"r": 41,
"g": 74,
"b": 148
},
"hsl": {
"h": 221.495,
"s": 56.614,
"l": 37.059
},
"oklch": {
"l": 0.42682,
"c": 0.12794,
"h": 263.8
},
"luminance": 0.07507
}Semantic roles & 50–950 ramp
primary
#294A94
secondary
#BA9E5F
accent
#B148E0
background
#F7F7FB
surface
#EDEDF6
border
#C8C8D0
text
#090911
muted
#7B7B80