#294494#294494

#294494 is a dark, vivid blue. Relative luminance 0.067; OKLCH L 41.4% C 0.136 H 266.4°. Best body text is #FFFFFF at 8.94:1 contrast (WCAG AA passes).

Color values

HEX	#294494
RGB	rgb(41, 68, 148)
HSL	hsl(225, 57%, 37%)
HSV	hsv(225, 72%, 58%)
CMYK	cmyk(72.3%, 54.1%, 0%, 42%)
CIE-LAB	lab(31.21, 18.54, -47.09)
CIE-LCH	lch(31.21, 50.61, 291.49°)
OKLab	oklab(41.38% -0.0085 -0.1354)
OKLCH	oklch(41.38% 0.136 266.4)
XYZ	xyz(8.3250, 6.7429, 28.8740)
Luminance	0.0674 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#294494 #947929

analogous

#297A94 #294494 #442994

triadic

#294494 #942944 #449429

tetradic

#294494 #94297A #947929 #299444

square

#294494 #94297A #947929 #299444

split-complementary

#294494 #944429 #7A9429

monochromatic

#0E1834 #1C2E64 #294494 #365AC4 #6380D4

Accessibility & contrast

On white

8.94

#294494 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.35

#294494 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #294494

8.94:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##294494	#FFFFFF	#000000	##FFFFFF
##294494	1.00	8.94	2.35	8.94
#FFFFFF	8.94	1.00	21.00	1.00
#000000	2.35	21.00	1.00	21.00
##FFFFFF	8.94	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0C4F97

Deuteranopia (green-blind)

#004592

Tritanopia (blue-blind)

#005765

Achromatopsia (no color)

#494949

Design tokens & code

CSS

--color: #294494;
/* rgb */ color: rgb(41, 68, 148);
/* oklch */ color: oklch(41.4% 0.136 266.4);

Tailwind

colors: {
  custom: {
    50: '#7177b4',
    500: '#294494',
    950: '#000000',
  },
}

SCSS

$custom: #294494;
$custom-light: #7177b4;
$custom-dark: #000000;

JSON

{
  "hex": "#294494",
  "rgb": {
    "r": 41,
    "g": 68,
    "b": 148
  },
  "hsl": {
    "h": 224.86,
    "s": 56.614,
    "l": 37.059
  },
  "oklch": {
    "l": 0.41376,
    "c": 0.13572,
    "h": 266.4
  },
  "luminance": 0.06744
}

Semantic roles & 50–950 ramp

primary

#294494

secondary

#BAA35F

accent

#BA48E0

background

#F7F7FB

surface

#EDEDF6

border

#C8C8D0

text

#090811

muted

#7B7B80

Preview Lab

Preview with #294494

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →