#280701#280701
#280701 is a very dark, muted red. Relative luminance 0.006; OKLCH L 18.9% C 0.059 H 37.4°. Best body text is #FFFFFF at 18.73:1 contrast (WCAG AA passes).
Color values
| HEX | #280701 |
|---|---|
| RGB | rgb(40, 7, 1) |
| HSL | hsl(9, 95%, 8%) |
| HSV | hsv(9, 98%, 16%) |
| CMYK | cmyk(0%, 82.5%, 97.5%, 84.3%) |
| CIE-LAB | lab(5.47, 15.42, 8.07) |
| CIE-LCH | lch(5.47, 17.40, 27.62°) |
| OKLab | oklab(18.86% 0.0465 0.0355) |
| OKLCH | oklch(18.86% 0.059 37.4) |
| XYZ | xyz(0.9566, 0.6054, 0.0952) |
| Luminance | 0.0060 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Very Dark Brown
#1D0200
ΔE00 5.08
Dark Maroon
#3C0008
ΔE00 7.63
Deep Brown
#410200
ΔE00 8.33
Mahogany
#4A0100
ΔE00 10.35
Dried Blood
#4B0101
ΔE00 10.51
Chocolate Brown
#411900
ΔE00 10.52
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#280701 #012228
analogous
#28010E #280701 #281A01
triadic
#280701 #012807 #070128
tetradic
#280701 #0E2801 #012228 #1A0128
square
#280701 #0E2801 #012228 #1A0128
split-complementary
#280701 #01281A #010E28
monochromatic
#1E0501 #1E0501 #280701 #641102 #9F1C04
Accessibility & contrast
On white
18.73
#280701 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.12
#280701 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #280701
18.73:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##280701 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##280701 | 1.00 | 18.73 | 1.12 | 18.73 |
| #FFFFFF | 18.73 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.12 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 18.73 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#110D00
Deuteranopia (green-blind)
#191500
Tritanopia (blue-blind)
#2D0105
Achromatopsia (no color)
#121212
Design tokens & code
CSS
--color: #280701; /* rgb */ color: rgb(40, 7, 1); /* oklch */ color: oklch(18.9% 0.059 37.4);
Tailwind
colors: {
custom: {
50: '#634947',
500: '#280701',
950: '#000000',
},
}SCSS
$custom: #280701; $custom-light: #634947; $custom-dark: #000000;
JSON
{
"hex": "#280701",
"rgb": {
"r": 40,
"g": 7,
"b": 1
},
"hsl": {
"h": 9.231,
"s": 95.122,
"l": 8.039
},
"oklch": {
"l": 0.18864,
"c": 0.05852,
"h": 37.4
},
"luminance": 0.00605
}Semantic roles & 50–950 ramp
primary
#280701
secondary
#16616F
accent
#DEFF29
background
#F6F4F3
surface
#EBE7E5
border
#C6C3C1
text
#060100
muted
#7A7777