#278AB4#278AB4

#278AB4 is a mid, moderate cyan. Relative luminance 0.219; OKLCH L 59.7% C 0.108 H 231.4°. Best body text is #000000 at 5.38:1 contrast (WCAG AA passes).

Color values

HEX#278AB4
RGBrgb(39, 138, 180)
HSLhsl(198, 64%, 43%)
HSVhsv(198, 78%, 71%)
CMYKcmyk(78.3%, 23.3%, 0%, 29.4%)
CIE-LABlab(53.92, -13.41, -29.99)
CIE-LCHlch(53.92, 32.85, 245.91°)
OKLaboklab(59.69% -0.0674 -0.0844)
OKLCHoklch(59.69% 0.108 231.4)
XYZxyz(18.1601, 21.9014, 46.4414)
Luminance0.2190 (WCAG relative)
Temperaturecool
Familycyan

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#278AB4 #B45127
analogous
#27B497 #278AB4 #2744B4
triadic
#278AB4 #B4278A #8AB427
tetradic
#278AB4 #9727B4 #B45127 #44B427
square
#278AB4 #9727B4 #B45127 #44B427
split-complementary
#278AB4 #B42744 #B49727
monochromatic
#113D4F #1C6382 #278AB4 #42AAD6 #74C1E1

Accessibility & contrast

On white

3.90
#278AB4 on #FFFFFF
AA ✗AA large ✓AAA ✗

On black

5.38
#278AB4 on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #278AB4
5.38:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##278AB4#FFFFFF#000000##000000
##278AB41.003.905.385.38
#FFFFFF3.901.0021.0021.00
#0000005.3821.001.001.00
##0000005.3821.001.001.00

Color blindness preview

Protanopia (red-blind)
#7588B6
Deuteranopia (green-blind)
#627BB3
Tritanopia (blue-blind)
#009598
Achromatopsia (no color)
#818181

Design tokens & code

CSS
--color: #278ab4;
/* rgb */ color: rgb(39, 138, 180);
/* oklch */ color: oklch(59.7% 0.108 231.4);
Tailwind
colors: {
  custom: {
    50: '#77acca',
    500: '#278ab4',
    950: '#000000',
  },
}
SCSS
$custom: #278ab4;
$custom-light: #77acca;
$custom-dark: #000000;
JSON
{
  "hex": "#278ab4",
  "rgb": {
    "r": 39,
    "g": 138,
    "b": 180
  },
  "hsl": {
    "h": 197.872,
    "s": 64.384,
    "l": 42.941
  },
  "oklch": {
    "l": 0.5969,
    "c": 0.10805,
    "h": 231.4
  },
  "luminance": 0.21904
}

Semantic roles & 50–950 ramp

primary
#278AB4
secondary
#C8896F
accent
#7240E7
background
#F7FAFC
surface
#EEF4F8
border
#C9CED1
text
#0A1013
muted
#7C7F82

Preview Lab

Preview with #278AB4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#278AB4 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva