#274DA1#274DA1
#274DA1 is a dark, vivid blue. Relative luminance 0.083; OKLCH L 44.2% C 0.143 H 263.4°. Best body text is #FFFFFF at 7.89:1 contrast (WCAG AA passes).
Color values
| HEX | #274DA1 |
|---|---|
| RGB | rgb(39, 77, 161) |
| HSL | hsl(221, 61%, 39%) |
| HSV | hsv(221, 76%, 63%) |
| CMYK | cmyk(75.8%, 52.2%, 0%, 36.9%) |
| CIE-LAB | lab(34.62, 17.22, -49.45) |
| CIE-LCH | lch(34.62, 52.36, 289.20°) |
| OKLab | oklab(44.24% -0.0165 -0.1423) |
| OKLCH | oklch(44.24% 0.143 263.4) |
| XYZ | xyz(9.9213, 8.3112, 34.7926) |
| Luminance | 0.0831 (WCAG relative) |
| Temperature | cool |
| Family | blue |
Closest named colors
Cobalt
#0047AB
ΔE00 2.64
Cobalt (survey)
#1E488F
ΔE00 2.97
Sapphire
#0F52BA
ΔE00 3.58
Dusk Blue
#26538D
ΔE00 4.08
Denim Blue
#3B5B92
ΔE00 5.21
Light Navy
#155084
ΔE00 5.85
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#274DA1 #A17B27
analogous
#278AA1 #274DA1 #3E27A1
triadic
#274DA1 #A1274D #4DA127
tetradic
#274DA1 #A1278A #A17B27 #27A13E
square
#274DA1 #A1278A #A17B27 #27A13E
split-complementary
#274DA1 #A13E27 #8AA127
monochromatic
#0F1E3E #1B3570 #274DA1 #3766CE #688CDA
Accessibility & contrast
On white
7.89
#274DA1 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.66
#274DA1 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #274DA1
7.89:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##274DA1 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##274DA1 | 1.00 | 7.89 | 2.66 | 7.89 |
| #FFFFFF | 7.89 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.66 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.89 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#1657A4
Deuteranopia (green-blind)
#004C9F
Tritanopia (blue-blind)
#00616F
Achromatopsia (no color)
#515151
Design tokens & code
CSS
--color: #274da1; /* rgb */ color: rgb(39, 77, 161); /* oklch */ color: oklch(44.2% 0.143 263.4);
Tailwind
colors: {
custom: {
50: '#737ebd',
500: '#274da1',
950: '#000000',
},
}SCSS
$custom: #274da1; $custom-light: #737ebd; $custom-dark: #000000;
JSON
{
"hex": "#274da1",
"rgb": {
"r": 39,
"g": 77,
"b": 161
},
"hsl": {
"h": 221.311,
"s": 61,
"l": 39.216
},
"oklch": {
"l": 0.44239,
"c": 0.14323,
"h": 263.4
},
"luminance": 0.08312
}Semantic roles & 50–950 ramp
primary
#274DA1
secondary
#C0A363
accent
#B244E4
background
#F7F7FB
surface
#EDEEF7
border
#C8C9D0
text
#090912
muted
#7B7B81