#273AAD#273AAD
#273AAD is a dark, vivid blue. Relative luminance 0.065; OKLCH L 41.5% C 0.183 H 269.1°. Best body text is #FFFFFF at 9.15:1 contrast (WCAG AA passes).
Color values
| HEX | #273AAD |
|---|---|
| RGB | rgb(39, 58, 173) |
| HSL | hsl(231, 63%, 42%) |
| HSV | hsv(231, 77%, 68%) |
| CMYK | cmyk(77.5%, 66.5%, 0%, 32.2%) |
| CIE-LAB | lab(30.58, 34.41, -63.24) |
| CIE-LCH | lch(30.58, 71.99, 298.55°) |
| OKLab | oklab(41.52% -0.0029 -0.183) |
| OKLCH | oklch(41.52% 0.183 269.1) |
| XYZ | xyz(9.8900, 6.4735, 40.2553) |
| Luminance | 0.0648 (WCAG relative) |
| Temperature | cool |
| Family | blue |
Closest named colors
Sapphire (survey)
#2138AB
ΔE00 0.74
Blue Blue
#2242C7
ΔE00 4.02
Ocean Blue
#4F42B5
ΔE00 5.39
Blueberry
#464196
ΔE00 5.58
Cobalt
#0047AB
ΔE00 5.73
Blue (survey)
#0343DF
ΔE00 6.72
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#273AAD #AD9A27
analogous
#277DAD #273AAD #5727AD
triadic
#273AAD #AD273A #3AAD27
tetradic
#273AAD #AD277D #AD9A27 #27AD57
square
#273AAD #AD277D #AD9A27 #27AD57
split-complementary
#273AAD #AD5727 #7DAD27
monochromatic
#101949 #1C297B #273AAD #3E53D3 #707FDF
Accessibility & contrast
On white
9.15
#273AAD on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.30
#273AAD on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #273AAD
9.15:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##273AAD | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##273AAD | 1.00 | 9.15 | 2.30 | 9.15 |
| #FFFFFF | 9.15 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.30 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.15 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#004EB1
Deuteranopia (green-blind)
#0042AB
Tritanopia (blue-blind)
#00596E
Achromatopsia (no color)
#484848
Design tokens & code
CSS
--color: #273aad; /* rgb */ color: rgb(39, 58, 173); /* oklch */ color: oklch(41.5% 0.183 269.1);
Tailwind
colors: {
custom: {
50: '#7770c6',
500: '#273aad',
950: '#000000',
},
}SCSS
$custom: #273aad; $custom-light: #7770c6; $custom-dark: #000000;
JSON
{
"hex": "#273aad",
"rgb": {
"r": 39,
"g": 58,
"b": 173
},
"hsl": {
"h": 231.493,
"s": 63.208,
"l": 41.569
},
"oklch": {
"l": 0.41523,
"c": 0.18302,
"h": 269.1
},
"luminance": 0.06475
}Semantic roles & 50–950 ramp
primary
#273AAD
secondary
#C6B96A
accent
#CF42E6
background
#F7F6FC
surface
#EEECF8
border
#C9C7D1
text
#0A0713
muted
#7C7A82